Samantha Holender

When everybody was using all these products, they were introducing a lot of foreign substances. Foreign sounds negative, but I just mean things they hadn't used before. So their skin barriers were reacting, whether it was an acid or maybe it's just like okay, you're using three things.

That's introducing so many more ingredients that your skin hasn't been used to that you just might have like an irritation to. So people were, I remember it was like 2019. I wrote this whole story about how people were messing up their skin barriers with all of the 10 step beauty. And I was already starting to see some pushback towards a simpler type of routine that

That's introducing so many more ingredients that your skin hasn't been used to that you just might have like an irritation to. So people were, I remember it was like 2019. I wrote this whole story about how people were messing up their skin barriers with all of the 10 step beauty. And I was already starting to see some pushback towards a simpler type of routine that

That's introducing so many more ingredients that your skin hasn't been used to that you just might have like an irritation to. So people were, I remember it was like 2019. I wrote this whole story about how people were messing up their skin barriers with all of the 10 step beauty. And I was already starting to see some pushback towards a simpler type of routine that

We were primed to sort of chill out on that. The pandemic threw a wrench in that whole thing because then it was like, well, we're staring at ourselves on Zoom all day. But now that that's settled down, I think that boomerang is really just coming in like you said. It was too complicated and we want it to be simpler.

We were primed to sort of chill out on that. The pandemic threw a wrench in that whole thing because then it was like, well, we're staring at ourselves on Zoom all day. But now that that's settled down, I think that boomerang is really just coming in like you said. It was too complicated and we want it to be simpler.

We were primed to sort of chill out on that. The pandemic threw a wrench in that whole thing because then it was like, well, we're staring at ourselves on Zoom all day. But now that that's settled down, I think that boomerang is really just coming in like you said. It was too complicated and we want it to be simpler.

And we also want to have our skin chill out because maybe it was a little irritated.

And we also want to have our skin chill out because maybe it was a little irritated.

And we also want to have our skin chill out because maybe it was a little irritated.

Oh, I have so many reasons for this one. I think it's confusing for a lot of people to look at a skincare ingredient list right now. Those are long names. They're chemical names. But just because they're hard to pronounce and maybe you don't have experience with them does not mean they're unsafe. So that's one thing.

Oh, I have so many reasons for this one. I think it's confusing for a lot of people to look at a skincare ingredient list right now. Those are long names. They're chemical names. But just because they're hard to pronounce and maybe you don't have experience with them does not mean they're unsafe. So that's one thing.

Oh, I have so many reasons for this one. I think it's confusing for a lot of people to look at a skincare ingredient list right now. Those are long names. They're chemical names. But just because they're hard to pronounce and maybe you don't have experience with them does not mean they're unsafe. So that's one thing.

The other thing I think a little bit is just mistrust in general of corporations and government. I mean, we've seen in like study after study that Americans are less trustful of corporations. And I think part of that reason is because – you know, we don't feel that we always have control over our health care choices. And skin is part of health care.

The other thing I think a little bit is just mistrust in general of corporations and government. I mean, we've seen in like study after study that Americans are less trustful of corporations. And I think part of that reason is because – you know, we don't feel that we always have control over our health care choices. And skin is part of health care.

The other thing I think a little bit is just mistrust in general of corporations and government. I mean, we've seen in like study after study that Americans are less trustful of corporations. And I think part of that reason is because – you know, we don't feel that we always have control over our health care choices. And skin is part of health care.

So it feels nice to think of something as natural. That said, there's also studies showing like certain ingredients that have historically been used in cosmetic products are not great for your skin. You know, the FDA bans, I believe, about a dozen now in the EU. It's about 1,200. And say what you will about these lists, and experts will say a lot because...

So it feels nice to think of something as natural. That said, there's also studies showing like certain ingredients that have historically been used in cosmetic products are not great for your skin. You know, the FDA bans, I believe, about a dozen now in the EU. It's about 1,200. And say what you will about these lists, and experts will say a lot because...

So it feels nice to think of something as natural. That said, there's also studies showing like certain ingredients that have historically been used in cosmetic products are not great for your skin. You know, the FDA bans, I believe, about a dozen now in the EU. It's about 1,200. And say what you will about these lists, and experts will say a lot because...

Some of these ingredients aren't even used in skincare. But that makes people scared. Like when you hear there's a list of 1,200 things in the EU that people aren't allowed to use in cosmetics, you're like, what are they?