Sandeep Roy Choudhury

A good project, if done properly, can make a massive difference.

I often hear about ... polluter's pay.

I go to conferences and I see these people holding up signs, polluter's pay.

And I almost question, say, polluter's pay, but pay who?

Right?

So, carbon markets actually allows for these pollutants to pay directly to the people who are taking climate action.

This is important.

Directly to people who are taking climate action.

And the planet, frankly, could not care where your decarbonization comes from.

Right?

So, case in point, it costs 75 dollars to reduce one ton of carbon on an average in the European Union.

In Southeast Asia, that average is 15 dollars a ton.

So you're getting five times more impact value for your buck, and you're getting I don't know how many multitude more times of the social impact.

I have seen it firsthand.

Let me take you to Kashmir.

It's a distant village in India where the grid will never reach.

Solar home lighting systems here.

Same project in Indonesia, women microenterprises making batik products using mangrove pigments.

Livelihoods.

Meet Njara.