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Sara Fischer

πŸ‘€ Speaker
213 total appearances
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Appearances Over Time

Podcast Appearances

The Prof G Pod with Scott Galloway
The Business of Media: 60 Minutes, Billionaire Owners, and the Podcast Economy β€” with Sara Fischer

We're seeing more reader donations go into outlets that

The Prof G Pod with Scott Galloway
The Business of Media: 60 Minutes, Billionaire Owners, and the Podcast Economy β€” with Sara Fischer

Do good investigative reporting.

The Prof G Pod with Scott Galloway
The Business of Media: 60 Minutes, Billionaire Owners, and the Podcast Economy β€” with Sara Fischer

One area where I found that's expanding that I've been happily surprised by it has been ProPublica.

The Prof G Pod with Scott Galloway
The Business of Media: 60 Minutes, Billionaire Owners, and the Podcast Economy β€” with Sara Fischer

A lot of new donations coming in.

The Prof G Pod with Scott Galloway
The Business of Media: 60 Minutes, Billionaire Owners, and the Podcast Economy β€” with Sara Fischer

We're seeing record reader revenue at places like The Guardian that are committed to investigative journalism.

The Prof G Pod with Scott Galloway
The Business of Media: 60 Minutes, Billionaire Owners, and the Podcast Economy β€” with Sara Fischer

So the efforts of regular everyday people and philanthropists right now seem to be filling the void that traditional commercial models are not.

The Prof G Pod with Scott Galloway
The Business of Media: 60 Minutes, Billionaire Owners, and the Podcast Economy β€” with Sara Fischer

Well, one thing that new management would tell you is that a lot of the success of 60 Minutes does ride on the NFL because it airs right after.

The Prof G Pod with Scott Galloway
The Business of Media: 60 Minutes, Billionaire Owners, and the Podcast Economy β€” with Sara Fischer

And the reason that they claim that they needed to come in and modernize it, even though that they were ahead, as you mentioned, ratings were up 9% under executive producer Tanya Simon, is because they say, you're not taking into consideration how much this show relies on the NFL.

The Prof G Pod with Scott Galloway
The Business of Media: 60 Minutes, Billionaire Owners, and the Podcast Economy β€” with Sara Fischer

What's now happened is

The Prof G Pod with Scott Galloway
The Business of Media: 60 Minutes, Billionaire Owners, and the Podcast Economy β€” with Sara Fischer

is that even if things were to go back to status quo, there's still a trust that has been broken between CBS 60 and the audience and CBS 60 and the management and the day-to-day staff there.

The Prof G Pod with Scott Galloway
The Business of Media: 60 Minutes, Billionaire Owners, and the Podcast Economy β€” with Sara Fischer

And that trust being broken means that anytime somebody does encounter an ethically...

The Prof G Pod with Scott Galloway
The Business of Media: 60 Minutes, Billionaire Owners, and the Podcast Economy β€” with Sara Fischer

challenging situation or situation where there's ambiguity in terms of what's the best path forward.

The Prof G Pod with Scott Galloway
The Business of Media: 60 Minutes, Billionaire Owners, and the Podcast Economy β€” with Sara Fischer

The trust is what allowed you to have a constructive conversation to figure out the best path forward for the audience and journalism.

The Prof G Pod with Scott Galloway
The Business of Media: 60 Minutes, Billionaire Owners, and the Podcast Economy β€” with Sara Fischer

And with that being broken, nobody believes that any decision you make was done in good faith.

The Prof G Pod with Scott Galloway
The Business of Media: 60 Minutes, Billionaire Owners, and the Podcast Economy β€” with Sara Fischer

Also, yeah.

The Prof G Pod with Scott Galloway
The Business of Media: 60 Minutes, Billionaire Owners, and the Podcast Economy β€” with Sara Fischer

I could not agree with that more.

The Prof G Pod with Scott Galloway
The Business of Media: 60 Minutes, Billionaire Owners, and the Podcast Economy β€” with Sara Fischer

I did this analysis once on the show Succession, how it is consumed by so few people relative to the amount of coverage that it got by journalists, because journalists are obsessed with covering their own industry and obsessed with themselves.

The Prof G Pod with Scott Galloway
The Business of Media: 60 Minutes, Billionaire Owners, and the Podcast Economy β€” with Sara Fischer

The reason that this story is important, from my point of view,

The Prof G Pod with Scott Galloway
The Business of Media: 60 Minutes, Billionaire Owners, and the Podcast Economy β€” with Sara Fischer

is because broadcast as an asset is a public good as defined by our laws.

The Prof G Pod with Scott Galloway
The Business of Media: 60 Minutes, Billionaire Owners, and the Podcast Economy β€” with Sara Fischer

And as such, it needs to be regulated as a public good.