Sarah Jolly Jarvis

Now, as you get into business, as you start to get customers on board, you begin to realise that actually you don't just want leads who turn into customers, you want the right kind of leads that turn into the right kind of customers, okay? Not just any leads, you want quality leads.

Now, as you get into business, as you start to get customers on board, you begin to realise that actually you don't just want leads who turn into customers, you want the right kind of leads that turn into the right kind of customers, okay? Not just any leads, you want quality leads.

Now, as you get into business, as you start to get customers on board, you begin to realise that actually you don't just want leads who turn into customers, you want the right kind of leads that turn into the right kind of customers, okay? Not just any leads, you want quality leads.

The reason for that is because you want those leads to be aligned with your offer and your business model and where you wanna be taking that business. You want those leads that are ready and able to buy ideally as much as possible, because then that makes your sales process a lot easier. Attracting the wrong leads that lead to poor results. It can waste your time. You can feel frustrated.

The reason for that is because you want those leads to be aligned with your offer and your business model and where you wanna be taking that business. You want those leads that are ready and able to buy ideally as much as possible, because then that makes your sales process a lot easier. Attracting the wrong leads that lead to poor results. It can waste your time. You can feel frustrated.

The reason for that is because you want those leads to be aligned with your offer and your business model and where you wanna be taking that business. You want those leads that are ready and able to buy ideally as much as possible, because then that makes your sales process a lot easier. Attracting the wrong leads that lead to poor results. It can waste your time. You can feel frustrated.

The most time consuming customers you tend to come across are those which are not your ideal. You get them on board. You realise that they are going to be trickier. They are going to be more time consuming. And actually, they take up more than their allocated time. you could probably have two clients in that timescale and deliver better for them than one difficult and not ideal client.

The most time consuming customers you tend to come across are those which are not your ideal. You get them on board. You realise that they are going to be trickier. They are going to be more time consuming. And actually, they take up more than their allocated time. you could probably have two clients in that timescale and deliver better for them than one difficult and not ideal client.

The most time consuming customers you tend to come across are those which are not your ideal. You get them on board. You realise that they are going to be trickier. They are going to be more time consuming. And actually, they take up more than their allocated time. you could probably have two clients in that timescale and deliver better for them than one difficult and not ideal client.

So why is that important? Well, it's important because you don't want to get yourself wrapped up in the implementation. You've got to be working on the business as well as in it. You've also got the fact that you want proven results because proven results end up creating you more business, more work. And so you can begin to get referrals. You can begin to build a reputation.

So why is that important? Well, it's important because you don't want to get yourself wrapped up in the implementation. You've got to be working on the business as well as in it. You've also got the fact that you want proven results because proven results end up creating you more business, more work. And so you can begin to get referrals. You can begin to build a reputation.

So why is that important? Well, it's important because you don't want to get yourself wrapped up in the implementation. You've got to be working on the business as well as in it. You've also got the fact that you want proven results because proven results end up creating you more business, more work. And so you can begin to get referrals. You can begin to build a reputation.

You have evidence that those individuals who purchase your offer or the outcome that you're promising or the product will go on to actually receive that and get that positive experience and get that value for money and get the outcome that they've paid for.

You have evidence that those individuals who purchase your offer or the outcome that you're promising or the product will go on to actually receive that and get that positive experience and get that value for money and get the outcome that they've paid for.

You have evidence that those individuals who purchase your offer or the outcome that you're promising or the product will go on to actually receive that and get that positive experience and get that value for money and get the outcome that they've paid for.

So those testimonials, it becomes easier to secure new customers with those testimonials, with that social proof, with the evidence that you can deliver. If your time is spent delivering for people who aren't ideal, who aren't going to get results, who aren't going to provide you with that evidence. then it's going to waste your time. It's going to slow you down.

So those testimonials, it becomes easier to secure new customers with those testimonials, with that social proof, with the evidence that you can deliver. If your time is spent delivering for people who aren't ideal, who aren't going to get results, who aren't going to provide you with that evidence. then it's going to waste your time. It's going to slow you down.

So those testimonials, it becomes easier to secure new customers with those testimonials, with that social proof, with the evidence that you can deliver. If your time is spent delivering for people who aren't ideal, who aren't going to get results, who aren't going to provide you with that evidence. then it's going to waste your time. It's going to slow you down.

So I pick people on a regular basis who they have clients, they are busy, but when you start to look at the type of clients they've got, they're the ones that suck up all their time and won't give them that result. So I always say to people that you're not after that transaction, you're after the testimonial.

So I pick people on a regular basis who they have clients, they are busy, but when you start to look at the type of clients they've got, they're the ones that suck up all their time and won't give them that result. So I always say to people that you're not after that transaction, you're after the testimonial.