Shane Parrish

just not what it needs to be.

We need to widen it a little bit.

And by widening it, we can actually see what to do, right?

We're just blind to what we need to do.

Well, one of the ways that I like to think about this is to take a step back.

And instead of framing this as inertia, let's frame it as like pre-deciding and automatic roles.

Let's create our own inertia where our...

desired behavior becomes our default behavior.

And so we're taught to follow rules from a very early age.

We don't question them.

We just follow them.

However, we've never thought about how we can turn them around and use rules to our advantage, use rules on ourselves, right?

We can create our own rules and our own rules become this sort of inertia that

that counterbalances groupthink.

Maybe it counterbalances sort of like the social angle of this too.

And so like, let's say, for example, you want to lose weight and most people sort of tackle this with willpower.

However, eventually we all lose the battle with willpower.

If you're out with friends and they're drinking and they're having, you know, an unhealthy meal and ordering dessert and you tell them in that moment, I'm watching what I eat.

Well, they're going to nudge you

Oh, you know what?