Shawn French

They saw creators blow up and make money online by doing funny videos or just talking into the camera.

And everybody's like, well, okay, well, then I'm going to do that.

But

If you're doing it just for that, that's a long road.

For me, it's understanding why you are doing it.

Are you doing it because you feel you have value to give?

Or do you really feel you want to do this just because of the vanity part of it?

And if it's the latter, then you probably shouldn't do it because it took me years to make money.

Years.

It was a money pit, right?

So that's the first thing.

And then I go back to, who are you helping?

Who are you talking to?

Who's your audience?

And then it's very easy to figure out then once somebody realizes like, who was I before?

How did I operate in my life before?

That's who you talk to.

That's who you help.

And so those two things right there will do a lot for you at the very beginning because it gives you perspective and it gives you a roadmap.

Because you can literally write everything down that you struggled with or still struggle with at times, whether it's body image issues, whether it's anxiety, whether it's rejection, dysphoria, whatever that is, you can literally dive into those things and then talk.