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Shawn Riegsecker

๐Ÿ‘ค Speaker
233 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
913 Adtech: Revenues of $110m on $500m Spend, How it breaks down

It was $160 million, which is the size of many IPOs.

SaaS Interviews with CEOs, Startups, Founders
913 Adtech: Revenues of $110m on $500m Spend, How it breaks down

Yeah, let's do it.

SaaS Interviews with CEOs, Startups, Founders
913 Adtech: Revenues of $110m on $500m Spend, How it breaks down

Well, there's a couple of different things.

SaaS Interviews with CEOs, Startups, Founders
913 Adtech: Revenues of $110m on $500m Spend, How it breaks down

Is that from a digital perspective?

SaaS Interviews with CEOs, Startups, Founders
913 Adtech: Revenues of $110m on $500m Spend, How it breaks down

We have a platform that actually does all of the automation.

SaaS Interviews with CEOs, Startups, Founders
913 Adtech: Revenues of $110m on $500m Spend, How it breaks down

for digital across search, social, programmatic, and direct-to-buying.

SaaS Interviews with CEOs, Startups, Founders
913 Adtech: Revenues of $110m on $500m Spend, How it breaks down

And so we're processing, this year should be a little over half a billion dollars in digital across the spectrum from a software perspective.

SaaS Interviews with CEOs, Startups, Founders
913 Adtech: Revenues of $110m on $500m Spend, How it breaks down

Yeah, so we're a software automation firm in our heart.

SaaS Interviews with CEOs, Startups, Founders
913 Adtech: Revenues of $110m on $500m Spend, How it breaks down

When I started the company a little over 15 years ago, the entire idea was that when you look at the process of purchasing, planning, buying, and operating digital advertising, it's highly complex.

SaaS Interviews with CEOs, Startups, Founders
913 Adtech: Revenues of $110m on $500m Spend, How it breaks down

There's a lot of moving parts, a lot of different platforms, that the industry needed a holistic, comprehensive automation and intelligence platform.

SaaS Interviews with CEOs, Startups, Founders
913 Adtech: Revenues of $110m on $500m Spend, How it breaks down

And so that's been the path that we've been on to build that.

SaaS Interviews with CEOs, Startups, Founders
913 Adtech: Revenues of $110m on $500m Spend, How it breaks down

And so we have by far the most comprehensive platform.

SaaS Interviews with CEOs, Startups, Founders
913 Adtech: Revenues of $110m on $500m Spend, How it breaks down

But then we also have a huge services team on top.

SaaS Interviews with CEOs, Startups, Founders
913 Adtech: Revenues of $110m on $500m Spend, How it breaks down

So we've got around 700 folks today.

SaaS Interviews with CEOs, Startups, Founders
913 Adtech: Revenues of $110m on $500m Spend, How it breaks down

We've got about 200 people that work in R&D and about 500 people that work in services on top of that.

SaaS Interviews with CEOs, Startups, Founders
913 Adtech: Revenues of $110m on $500m Spend, How it breaks down

What do you mean by margins?

SaaS Interviews with CEOs, Startups, Founders
913 Adtech: Revenues of $110m on $500m Spend, How it breaks down

Yeah.

SaaS Interviews with CEOs, Startups, Founders
913 Adtech: Revenues of $110m on $500m Spend, How it breaks down

So I think there's a couple of things.

SaaS Interviews with CEOs, Startups, Founders
913 Adtech: Revenues of $110m on $500m Spend, How it breaks down

First, um,

SaaS Interviews with CEOs, Startups, Founders
913 Adtech: Revenues of $110m on $500m Spend, How it breaks down

We are, like I mentioned, about 700 folks.

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