Shonak Roy

So we launched the product in 2019.

I think we'd have hit a million revenue in 2020.

Yep.

We have both.

So in some cases, universities pay for it.

But a lot of the cases, students will directly pay either through the bookstore or they will pay through a credit card.

That's right.

So we make it easy for our clients to adopt our technology.

So if you imagine, most of our clients are higher education institutions and they have long sales cycles.

So we make it easy for any professor who wants to use our technology

They can either go to the institution and say they want to buy a license.

So we, in that case, would sell an enterprise license directly to the school.

And we have many clients like that.

But otherwise, if the professor themselves just want to try it, they can go to the bookstore like a Barnes & Noble's and look for Yellow Day.

We are a Barnes & Noble's partner, so we are pretty much in all over the country.

So just the way you will buy a textbook, you'll buy Yellow Day.

And you can add it into the learning management system and use it in the classroom.

So in that case, the bookstore would directly charge the students through the system that are already in place.

Direct-to-consumer is a new business model for us.

We launched it in the beginning of 2020.