Shonak Roy

The technology that is being adopted has to comply with the existing regulations, like FERPA is a very well-known regulation.

The other is ADA compliance.

There are a lot of data security and compliance in place.

Even if you want to sell like five pieces of license per school, you have to be compliant in all of them, otherwise you can't sell.

So there are significant investments that are needed to be able to comply with those regulations in terms of product processes and how we support our clients.

The other piece I would say is that there are also significant investments needed around studying the efficacy of any EdTech solution.

If you think about healthcare, if you're building a drug and you're giving it to the patients, you need to know what's the impact of the drug.

Especially in EdTech, if it's in classroom learning, it is important to know the impact of that technology to the students.

We have done over 12 studies with our variety of partners and third parties to prove the value of the product before we could scale the technology.

So the investment was quite significant for us to get into this space.

That's right.

It's very hard to say.

I don't have the number right now with me.

The average is definitely lower than $12.95.

Yes, so that's a good point.

So just a couple of other things to mention here is the $12.95 is for per course.

A course can run between three and four months.

So that's one price you pay for the entire users in that particular course.

So it's not by month.

it could be for six months most courses are for three months four months um so that's how we price it because you know if a student buys it for a course and if we charge them per month so this one they have access next month for whatever reason they can't pay for it it's not fair to them not to have access to that platform yeah for that particular course so we pay for the entire course so they pay for the entire course throughout the technology um the other thing to keep in mind is that um you know it's also um you know when students are when we when i say 200 000 users i mean