Simon Hunter

We'll try to pick games.

But they're selling these games not based on just arbitrary, oh, yeah, you've got Patrick Mahomes going up against Justin Herbert.

We think this game on this particular Thursday night will get –

x million people watching it how valuable is that to you and that is how they're producing the schedule now it is not about um trying to make balance remember that's why we were in the color rush situation every team's got to have a prime time game we want to try to spread it all around and now it's about total eyeballs on the league and you know from a from a

pure fan perspective, I don't disagree with your opinion.

The only caveat I would have to say is the Wednesday night before Thanksgiving, as a content creator, in addition to just working, that is a tough game to... That's the time you're trying to get ready for Thanksgiving.

Historically, that was the time.

So I don't love introducing that game ahead of the great slate of games on Thanksgiving.

But

To your overall point, this is the best slate of games that I can remember on holidays and in primetime in general.

They have definitely made a massive effort to just ratchet up everything as it relates to the stakes in these games, the teams that are playing in these games.

And just putting teams in game after game after game if they think they're going to be good.

They're doing calculations in terms of determining if these games are going to be good and drive eyeballs based upon what they think is the best teams that are going to be playing.

So they have to do calculations here in like March and April and after the draft is to figure out which teams they think are going to be the best.

And then they're going to take those teams and figure out how they can pair them together on these primetime games.

So there's a lot of calculations that the league is doing, but very few of those calculations are trying to make parity amongst the teams that are being represented on these primetime games.

It's all about driving viewership by the end of the season.

I do in a sense that it's certain teams you want to take a position against them because of it, right?

We've always talked about it's been easier to fade the Cowboys historically because their fans do usually just bet their overs.

That's one thing, but just the TV schedule alone is brutal.