Simon Sinek

That's a part of it.

And what near-death experiences do or competitive threats do is they're tangible reminders of what could be.

Because again, we're tangibly driven animals, right?

We love tangibility metrics, things we can see.

You know, you hear a bump in the night, you have to go look for it, you know?

And so it makes it real.

So even though global threats have existed since the fall of the Soviet Union, now that you can see one,

You know, now you can give it a name and a flag, you know, in a language, it becomes a real thing.

And I think the same goes for new death experiences.

It's like my mortality, which was something that I didn't think about is now real, which is why I ask, ask old people for advice.

They give the best advice because they don't give a what you think about them.

Because they're close because they've accepted their own mortality.

The end is near.

The end is near.

And so I'm not doing anything to please you anymore.

Yeah, I'm not trying to impress you.

You know, talk to a 20-year-old and talk to a 70-year-old and see what kind of advice you get.

And it's not just experience and wisdom.

Of course, that factors in as well.

You know, one is much more concerned about what you think about them.