Simon Sinek

And I lay it out there.

I lay out what the principles of capitalism should be in the chapter where I write on Milton Friedman.

I offer an alternative list of hierarchy and priorities.

I can't remember what they are.

What page is it on?

Capitalism should advance a cause, protect people, and generate profit in that order.

One more time.

Advance a purpose, protect people, generate profit.

So the responsibility of business is to use its will and resources to advance a greater cause than itself, protect the people and places in which it operates, and generate more resources so that it can continue doing all those things for as long as possible.

An organization can do whatever it likes to build its business

so long as it is responsible for the consequences of its actions.

That is, for me, what capitalism should be.

And we're not seeing that right now.

It's the opposite order.

It's generate profit, advance a purpose on your website.

It's called marketing.

And protect people when it suits us.

No, no.

The version of capitalism we have right now is pretty bastardized.

Whenever you have a huge delta between those that have and those that don't have,