Stanley Mathuram

It is the cleanest form of mining.

There are no chemicals used.

You're not talking about iron ore mining or gold mining.

These all have other issues, but diamond mining, classic hard rock diamond mining, is the cleanest form of mining.

And when done correctly, not only does it provide a lot of social benefits, it's like these holes in the ground become future reservoirs.

Clean, properly maintained ecosystems.

These are the carbon sinks.

They become the most biodiverse, ecosystem-friendly mining form that you can sustain for climate.

And the most important thing, you can actually quantify the social impact.

Economies develop.

You create jobs.

You create entire ecosystems.

You uplift the lifestyles of women and children, education, the significant benefits.

So to compare it, a most sustainable diamond would probably be a natural diamond when done correctly.