Steve Martocci
👤 PersonAppearances Over Time
Podcast Appearances
Right. And so now it can be a link to us and you can actually analyze it and we'll see what doctors really want to, want to take the time to kind of take action on it. But we're going to navigate.
Right. And so now it can be a link to us and you can actually analyze it and we'll see what doctors really want to, want to take the time to kind of take action on it. But we're going to navigate.
Right. And so now it can be a link to us and you can actually analyze it and we'll see what doctors really want to, want to take the time to kind of take action on it. But we're going to navigate.
I think the money side, though, is a big one. So one of the things that we really want to do over time is drive down the cost of supplements. There's a big problem in the industry is that they're really not designed. In my mind, when you think about taking a supplement, especially some of these core ones, you should be thinking about your customer's lifetime value in years or decades.
I think the money side, though, is a big one. So one of the things that we really want to do over time is drive down the cost of supplements. There's a big problem in the industry is that they're really not designed. In my mind, when you think about taking a supplement, especially some of these core ones, you should be thinking about your customer's lifetime value in years or decades.
I think the money side, though, is a big one. So one of the things that we really want to do over time is drive down the cost of supplements. There's a big problem in the industry is that they're really not designed. In my mind, when you think about taking a supplement, especially some of these core ones, you should be thinking about your customer's lifetime value in years or decades.
But so many, because of that 30 to 50% of people not finishing the supplement, not reordering, the way the margin structures are and how much they're costing to acquire customers keeps the price really high for people who are on stuff for a long time. I remember I was on year five of taking Elysium and I was like, guys, I sent customer support an email.
But so many, because of that 30 to 50% of people not finishing the supplement, not reordering, the way the margin structures are and how much they're costing to acquire customers keeps the price really high for people who are on stuff for a long time. I remember I was on year five of taking Elysium and I was like, guys, I sent customer support an email.
But so many, because of that 30 to 50% of people not finishing the supplement, not reordering, the way the margin structures are and how much they're costing to acquire customers keeps the price really high for people who are on stuff for a long time. I remember I was on year five of taking Elysium and I was like, guys, I sent customer support an email.
I was like, you've made all your money back on me. I want to take this for my whole life. Can I get like a discounted rate on this? And they said, no. And I was like, cool, I'm out. Like, I'm just, you know, their customers, they said they don't have that yet. And I was like, cool.
I was like, you've made all your money back on me. I want to take this for my whole life. Can I get like a discounted rate on this? And they said, no. And I was like, cool, I'm out. Like, I'm just, you know, their customers, they said they don't have that yet. And I was like, cool.
I was like, you've made all your money back on me. I want to take this for my whole life. Can I get like a discounted rate on this? And they said, no. And I was like, cool, I'm out. Like, I'm just, you know, their customers, they said they don't have that yet. And I was like, cool.
Like, there's not a, there's not a real reward for the people who are in this for the long haul who are taking, there's not a system designed for people who are in it for the long haul with their health. I mean, we should be measuring their LTV in decades, not months. Lifetime value. Lifetime value. Yeah. The customers.
Like, there's not a, there's not a real reward for the people who are in this for the long haul who are taking, there's not a system designed for people who are in it for the long haul with their health. I mean, we should be measuring their LTV in decades, not months. Lifetime value. Lifetime value. Yeah. The customers.
Like, there's not a, there's not a real reward for the people who are in this for the long haul who are taking, there's not a system designed for people who are in it for the long haul with their health. I mean, we should be measuring their LTV in decades, not months. Lifetime value. Lifetime value. Yeah. The customers.
So we're trying to find the right intersection between capitalism and health and help drive that down for people. You'll see that from us later.
So we're trying to find the right intersection between capitalism and health and help drive that down for people. You'll see that from us later.
So we're trying to find the right intersection between capitalism and health and help drive that down for people. You'll see that from us later.
How do you take the rest of the amount of pills?
How do you take the rest of the amount of pills?