Steve O'Grady

Yeah. So, so we wanted to do basically two things. We, we have been fortunate enough, you know, we've been doing this over one, we've been doing it and we've gotten to know some really cool people doing interesting work from lots of different disciplines. Right. And it was okay.

Yeah. So, so we wanted to do basically two things. We, we have been fortunate enough, you know, we've been doing this over one, we've been doing it and we've gotten to know some really cool people doing interesting work from lots of different disciplines. Right. And it was okay.

You know, what, what if we brought them together and put an emphasis like, yes, we have talks and the talks are great and whatever, but what if we just brought them together and optimized our conference for the hallway track? Yeah. So that was our sort of our theory. And we needed to obviously figure out what our content strategy was.

You know, what, what if we brought them together and put an emphasis like, yes, we have talks and the talks are great and whatever, but what if we just brought them together and optimized our conference for the hallway track? Yeah. So that was our sort of our theory. And we needed to obviously figure out what our content strategy was.

And so we ended up doing, you know, I talked to, I don't know, probably two dozen people, you know, and, you know, we sort of came up with some ideas. I don't know. The way we describe it now is not necessarily the language we use at the time, but it's basically the same principle, which is... I talk to people like, hey, I'm going to come in and give a talk on Python internals.

And so we ended up doing, you know, I talked to, I don't know, probably two dozen people, you know, and, you know, we sort of came up with some ideas. I don't know. The way we describe it now is not necessarily the language we use at the time, but it's basically the same principle, which is... I talk to people like, hey, I'm going to come in and give a talk on Python internals.

It's like, hey, man, there's an event for that. We don't need another... Um, and more importantly, like our, our audience is very diverse and people are, you might have sort of one portion of the audience, which is super into that. And, you know, another portion of the audience, which is totally relevant. So we try to do is basically find things that are, uh, horizontal.

It's like, hey, man, there's an event for that. We don't need another... Um, and more importantly, like our, our audience is very diverse and people are, you might have sort of one portion of the audience, which is super into that. And, you know, another portion of the audience, which is totally relevant. So we try to do is basically find things that are, uh, horizontal.

In other words, they, they touch on, you know, uh, some, or it's certainly a majority of the audience, but, um, ideally, you know, all of them in some form or fashion. And most importantly, they just don't have a home at other events. Right.

In other words, they, they touch on, you know, uh, some, or it's certainly a majority of the audience, but, um, ideally, you know, all of them in some form or fashion. And most importantly, they just don't have a home at other events. Right.

So, you know, this past Octoberfest, for example, there's a great guy from Microsoft, David Smith, and he and his partner, Jay, have been coming to the event for years. And sadly, Jay died. And so David pinged me and was like, hey.

So, you know, this past Octoberfest, for example, there's a great guy from Microsoft, David Smith, and he and his partner, Jay, have been coming to the event for years. And sadly, Jay died. And so David pinged me and was like, hey.

you know, could we have like a, you know, for developers and other technologies, could we have a talk that's about the practical experience of grief, like how this works? And that's not a talk that you're, you're not going to see that at reinvent.

you know, could we have like a, you know, for developers and other technologies, could we have a talk that's about the practical experience of grief, like how this works? And that's not a talk that you're, you're not going to see that at reinvent.

You're not going to see that somewhere else, but you know, those are the kinds of things where if we think it's important, you know, for the people are in orbit, to have the opportunity to hear messages like that. Some of them are gutting. I know Rachel's listening. We had Kelly, not Kelly, Kellyanne, Kelly Sturman, I believe, gave a talk on his son's experience with Instagram and social media.

You're not going to see that somewhere else, but you know, those are the kinds of things where if we think it's important, you know, for the people are in orbit, to have the opportunity to hear messages like that. Some of them are gutting. I know Rachel's listening. We had Kelly, not Kelly, Kellyanne, Kelly Sturman, I believe, gave a talk on his son's experience with Instagram and social media.

Oh, God. Oh yeah. That was intense. And you know, so what we're trying to do, like I said, some of them are lighthearted. Some of them are, are, um, you know, really potentially traumatic, but what we're trying to do with the event is create a home. Like I said, just two things like optimize for the hallway track and then have people think about the world around them. What are they building?

Oh, God. Oh yeah. That was intense. And you know, so what we're trying to do, like I said, some of them are lighthearted. Some of them are, are, um, you know, really potentially traumatic, but what we're trying to do with the event is create a home. Like I said, just two things like optimize for the hallway track and then have people think about the world around them. What are they building?

How are they building? Why are they building it? Um, and sort of, what does that look like? And so, um, When people propose things, the heuristic is actually really simple because, in other words, I can look at it very quickly and say, all right, if this has a home at another event, it's not a good talk for us. It doesn't mean it's a bad talk.

How are they building? Why are they building it? Um, and sort of, what does that look like? And so, um, When people propose things, the heuristic is actually really simple because, in other words, I can look at it very quickly and say, all right, if this has a home at another event, it's not a good talk for us. It doesn't mean it's a bad talk.