Tanner Winterhof

We so much appreciated your contributions on our tax planning episode in early December with you and Mackenzie.

That was fantastic.

Shed a lot of light on things and had really great reception.

That's right.

We had a ton of feedback.

And the reason we're doing this segment is because we had a lot more questions around the program and Brooke.

But before we jump into a deeper dive as to what they offer, first, give us a refresher on your background.

Yes, and you are very insightful, as I mentioned earlier in this.

As we drop this segment here in January, it's kind of a new year, new me type feel.

There's no better time than now to get your books in order for 2026, which is why we're here to discuss Ambrook a little bit more in depth.

Remind our listeners how you came across Ambrook.

Yeah, and I know we've had several conversations that the listeners haven't had privilege to be a part of, but you and I have both kind of come across the nature of the aspects that the industry is facing right now as far as challenges go and how fast things move, especially when margins are tight.

And we know that sometimes we have a very short window of time to make the right decision that could mean the difference between profitability and not.

And as we try to coach our listeners from the beginning,

If you're not farming for profit, you won't be farming for long.

If you can have a handle on your numbers, you've got a much better odds of understanding what your profitability is.

It is quite fascinating because we've met a lot of our listeners and get a ton of interaction through our channels to find out that our producers are really good.

They're the top of the crop right now, the way it sits.

But all of them find numbers to be their least favorite piece of the operation.

They know they need to know them.