Tanya Dando

That's universally what...

the citizens want when you ask them.

They just want it to be easy to eat well and affordable to eat well.

And so it's pretty disappointing that companies are using food price inflation as a reason not to act on this.

I obviously hope that the government will hold its nerve.

There's no reason to think why

sort of measuring the amount of sugar in a product, which is essentially what this kind of conversation boils down to, should flow through to food prices.

This is about us transparently knowing what is in products which are on sale for everybody.

Somebody a couple of months ago said, I feel guilty because all I can afford is to feed my child chicken nuggets.

But you're feeding them.

And like, you know, why is all the healthy stuff so expensive?

You know, it should be even cheaper if it's healthier for the kids instead of processed food.

But if that's what you feed your kids because that's all you can afford, your kid's fed.

Well, if you look at it, four chicken breasts, fresh chicken breasts, it's £5.95.

A bag of chicken nuggets is £2.00.

There's a big difference.

So you do what you do to feed your kids.

We know that overall unhealthy calories are half the price of healthy calories and that gap is widening.

That's something else that we track.

If you're really pressed, you're basically going towards the things which fill the family up.