Tanya Mosley

I want to ask you about the influence of celebrity on this because it's very clear how celebrities can be used to sell all sorts of things. There's one particular celebrity, though, in this moment who holds an outsized portion of this market. Can you quantify Gwyneth Paltrow's power and popularity in the wellness space?

I want to ask you about the influence of celebrity on this because it's very clear how celebrities can be used to sell all sorts of things. There's one particular celebrity, though, in this moment who holds an outsized portion of this market. Can you quantify Gwyneth Paltrow's power and popularity in the wellness space?

I want to ask you about the influence of celebrity on this because it's very clear how celebrities can be used to sell all sorts of things. There's one particular celebrity, though, in this moment who holds an outsized portion of this market. Can you quantify Gwyneth Paltrow's power and popularity in the wellness space?

You've written about, though, this cottage industry that has sprung up because of Gwyneth Paltrow that is debunking many of the claims that come from Paltrow's company, Goop. I mean, Goop, just to set the stage for those out there who might not know, it's a lifestyle brand. It's a beauty brand. It's a publication. It's a podcast.

You've written about, though, this cottage industry that has sprung up because of Gwyneth Paltrow that is debunking many of the claims that come from Paltrow's company, Goop. I mean, Goop, just to set the stage for those out there who might not know, it's a lifestyle brand. It's a beauty brand. It's a publication. It's a podcast.

You've written about, though, this cottage industry that has sprung up because of Gwyneth Paltrow that is debunking many of the claims that come from Paltrow's company, Goop. I mean, Goop, just to set the stage for those out there who might not know, it's a lifestyle brand. It's a beauty brand. It's a publication. It's a podcast.

It is all of these things, and you can kind of tap into it based on wherever you are. And I want you to read a section from one alternative healing method that grabbed a lot of attention and has been a big part of this cottage industry that has been debunking many of the claims that she has made through goop.

It is all of these things, and you can kind of tap into it based on wherever you are. And I want you to read a section from one alternative healing method that grabbed a lot of attention and has been a big part of this cottage industry that has been debunking many of the claims that she has made through goop.

It is all of these things, and you can kind of tap into it based on wherever you are. And I want you to read a section from one alternative healing method that grabbed a lot of attention and has been a big part of this cottage industry that has been debunking many of the claims that she has made through goop.

This particular section of the book, I mean, you really lay out the power of celebrity in every sense of the word. You saw it in fashion. They're the perfect vessel, as we said, for an aspirational self. But what makes what Gwyneth Paltrow and elements of what she does and many others who are in this influencer space potentially dangerous?

This particular section of the book, I mean, you really lay out the power of celebrity in every sense of the word. You saw it in fashion. They're the perfect vessel, as we said, for an aspirational self. But what makes what Gwyneth Paltrow and elements of what she does and many others who are in this influencer space potentially dangerous?

This particular section of the book, I mean, you really lay out the power of celebrity in every sense of the word. You saw it in fashion. They're the perfect vessel, as we said, for an aspirational self. But what makes what Gwyneth Paltrow and elements of what she does and many others who are in this influencer space potentially dangerous?

What has Gwyneth Paltrow said about this? Has she responded to this? Because now, I mean, the groundswell, of course, is really big, but it also is such a successful venture. Goop is hugely successful at the same time.

What has Gwyneth Paltrow said about this? Has she responded to this? Because now, I mean, the groundswell, of course, is really big, but it also is such a successful venture. Goop is hugely successful at the same time.

What has Gwyneth Paltrow said about this? Has she responded to this? Because now, I mean, the groundswell, of course, is really big, but it also is such a successful venture. Goop is hugely successful at the same time.

If you're just joining us, our guest today is journalist and author Amy LaRocca. We'll be right back after a short break. I'm Tanya Mosley, and this is Fresh Air.

If you're just joining us, our guest today is journalist and author Amy LaRocca. We'll be right back after a short break. I'm Tanya Mosley, and this is Fresh Air.

If you're just joining us, our guest today is journalist and author Amy LaRocca. We'll be right back after a short break. I'm Tanya Mosley, and this is Fresh Air.

I have to talk with you about another celebrity that you reference many times in the book. And it's really important because of her scope and influence over time in our society. And that is Oprah. Full disclosure, I'm the generation that grew up on Oprah. I'm the latchkey kid who came home and watched her until my mom got home from work.

I have to talk with you about another celebrity that you reference many times in the book. And it's really important because of her scope and influence over time in our society. And that is Oprah. Full disclosure, I'm the generation that grew up on Oprah. I'm the latchkey kid who came home and watched her until my mom got home from work.