Terence Mauri

And so that's a big question. We should be using AI for speed to insight, speed to innovation, speed to decision velocity, for creating new scenarios, new products, new services, new platforms, testing hypotheses. It's a generative tool. The clue is in the name. But my worry is that many C-suite are just looking at AI to automate

And so that's a big question. We should be using AI for speed to insight, speed to innovation, speed to decision velocity, for creating new scenarios, new products, new services, new platforms, testing hypotheses. It's a generative tool. The clue is in the name. But my worry is that many C-suite are just looking at AI to automate

to make cost savings, and to just focus on a very narrow metric, which is shareholder return.

to make cost savings, and to just focus on a very narrow metric, which is shareholder return.

Yes, I think so. I really think so because as I said, when the cost of this technology is coming to zero, when everybody has access to the same tools, the same technologies, it's more difficult to stand out, ironically. Everyone's got access, everyone's set up the great website, the great podcast, the great YouTube channel, but how do you stand out? the value of that goes down.

Yes, I think so. I really think so because as I said, when the cost of this technology is coming to zero, when everybody has access to the same tools, the same technologies, it's more difficult to stand out, ironically. Everyone's got access, everyone's set up the great website, the great podcast, the great YouTube channel, but how do you stand out? the value of that goes down.

This is one of the ironies, and I think a lot of people don't think about that. There's a reason why 0.01% of people make money on Spotify or TikTok or YouTube, and that number's even going down more. We've got to be so careful. I call it the curse of sameness. I write about it a lot in the new book, The Upside of Disruption. So yes, ironically, sharpening your human edge

This is one of the ironies, and I think a lot of people don't think about that. There's a reason why 0.01% of people make money on Spotify or TikTok or YouTube, and that number's even going down more. We've got to be so careful. I call it the curse of sameness. I write about it a lot in the new book, The Upside of Disruption. So yes, ironically, sharpening your human edge

Your in-person edge is going to be the superpower that differentiates you, gives you that distinctive quality in this sea of sameness and sea of commoditization that we're in. And that's why making the effort to go to these in-person events, speaking at them, contributing to them, panels, this is an important part of the human edge. Yes, use the tools around us. You'd be stupid not to.

Your in-person edge is going to be the superpower that differentiates you, gives you that distinctive quality in this sea of sameness and sea of commoditization that we're in. And that's why making the effort to go to these in-person events, speaking at them, contributing to them, panels, this is an important part of the human edge. Yes, use the tools around us. You'd be stupid not to.

But don't think... that it's gonna be easy just doing it that way. Yes, there'll be a percentage that managed to do it, but my fear is that when everything comes to zero cost, everyone has access to the same incredible tools, while actually it's much more difficult to stand out.

But don't think... that it's gonna be easy just doing it that way. Yes, there'll be a percentage that managed to do it, but my fear is that when everything comes to zero cost, everyone has access to the same incredible tools, while actually it's much more difficult to stand out.

And so that in-person human edge, that social skills, emotional intelligence, conversational listening, being fully present, these are gonna be important human skills, human skills, courage skills, These are the skills that we need to nurture and sharpen for the next generation.

And so that in-person human edge, that social skills, emotional intelligence, conversational listening, being fully present, these are gonna be important human skills, human skills, courage skills, These are the skills that we need to nurture and sharpen for the next generation.

I love that question because disruption is about humility. And what I mean by humility is the ability to the capacity, the awareness to know your blind spots, to be aware of the blind spots that you're blind to, but also understanding that failure and setback and obstacle is one half of success. And as Ryan Holiday says so eloquently, the obstacle is the way, disruption is the way.

I love that question because disruption is about humility. And what I mean by humility is the ability to the capacity, the awareness to know your blind spots, to be aware of the blind spots that you're blind to, but also understanding that failure and setback and obstacle is one half of success. And as Ryan Holiday says so eloquently, the obstacle is the way, disruption is the way.

And I'm a self-confessed failure pioneer. I failed multiple times in order to get where I am today. Multiple setbacks, multiple rejections, book rejections, client rejections. 30% of what I do is keynotes, conferences around the world. Well, often when you're chosen, you've been chosen out of like maybe five or six or eight other great speakers. So you get rejected a lot.

And I'm a self-confessed failure pioneer. I failed multiple times in order to get where I am today. Multiple setbacks, multiple rejections, book rejections, client rejections. 30% of what I do is keynotes, conferences around the world. Well, often when you're chosen, you've been chosen out of like maybe five or six or eight other great speakers. So you get rejected a lot.

90% of the time, it's a rejection. Now, I could choose two ways to respond to that. I could say, one, I'm going to give up because my ratio of rejection is so high. So I'm just not going to do that. Or two, recognize that actually anything worthwhile in life requires resilience, requires persistence, requires grit. And that's been the big lesson for me.

90% of the time, it's a rejection. Now, I could choose two ways to respond to that. I could say, one, I'm going to give up because my ratio of rejection is so high. So I'm just not going to do that. Or two, recognize that actually anything worthwhile in life requires resilience, requires persistence, requires grit. And that's been the big lesson for me.