Tim Fargo

Actually, I've got to go in a minute.

You know, I mean, working on investments and doing things, you know, it's nice to have a great cash out and stuff, but, you know, there's only so much, you know, kind of leisure time you can sort of ingest without, you know, starting to get bored.

So the idea was to come out with this thing and just to be a little more active.

I mean, I wasn't, from the beginning, I wasn't really looking to necessarily get into anything full-time, but that obviously changed.

anybody that writes a book to make money is likely to be highly disappointed.

Oh, if I've made two grand in two years, that'd be a miracle.

It actually relates to the book.

It's a perfect segue because what happened is I had the book out.

I'm trying to develop awareness about it, so I'm doing that on social media.

My preferred channel was Twitter.

And what I very quickly found out is if you want to tweet a fair amount so that you can sort of capture a lot of attention...

there's a heck of a lot of scheduling involved.

So, you know, that was taking more and more time and I was on the road and, you know, I'm trying to coordinate all these different things and actually responding to people and using the social aspect of social media.

So it got to, I said, okay, this is it.

And I knew, you know, Twitter and API.

So I contacted the guy, he was actually the first guy I worked for out of college and also the guy that was the head of my IT at Omega.

And I said, Len,

You got to build me something here so that I can have databases of content and they can tweet automatically without me having to run around.

And that's, I mean, that's how the product was born.

It was born out of me having a problem and fixing it.