Timo Boldt
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Appearances Over Time
Podcast Appearances
I mean, we really, really wanted to succeed.
And I think we had this boundless curiosity.
And we just thought naively, we will make this work no matter what.
But we weren't fixated on this price point or these types of recipes.
We changed everything based on the conversations we had.
So we went to the tube station, talked to people, took into account their feedback, changed the website overnight, tweaked everything.
All the time, yeah.
And it's interesting to me, you were talking to customers all the time because you were delivering the food at the tube station.
I gave them my phone number and they would literally call until 1 a.m.
Would they?
Not after 1 a.m.
How nice of them.
So you were very much in touch with your market.
Yeah.
Are you still able to do that?
I still try to.
I still talk to customers all the time.
Some of these early customers, I gave one symbolic share in Gusto and I framed it nicely.
I went to their house and I said, thank you.
You believed in us.