TJ Power
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When you're looking at social media, just going on it once or twice, it's going to create stimulation and dopamine. Your brain is going to experience a bit of a crash, but it's okay if it happens, let's say, four or five times a day. But when we look into our data on the frequency of opening the phone, it's often between about 140 and 170 opens per day on the device.
When you're looking at social media, just going on it once or twice, it's going to create stimulation and dopamine. Your brain is going to experience a bit of a crash, but it's okay if it happens, let's say, four or five times a day. But when we look into our data on the frequency of opening the phone, it's often between about 140 and 170 opens per day on the device.
On social media or on your phone? Opening the phone. But then if you look at the first app, it's either WhatsApp or Instagram, typically. Typically those two. Instagram being more dopaminergic than WhatsApp. It's very hyper-connected to the novelty of the information you're about to see.
On social media or on your phone? Opening the phone. But then if you look at the first app, it's either WhatsApp or Instagram, typically. Typically those two. Instagram being more dopaminergic than WhatsApp. It's very hyper-connected to the novelty of the information you're about to see.
So Instagram is really novel, loads of new stuff, especially how the feeds are designed now because we're not as in control of what we see, like followers and stuff like that.
So Instagram is really novel, loads of new stuff, especially how the feeds are designed now because we're not as in control of what we see, like followers and stuff like that.
and if someone really frequently engages hyper dopamine stimulation hyper crash for me like i'm someone that is so addicted to my phone like i find phones extremely like exciting and entertaining i got my first iphone when i was like 11 years old or something so i've like my whole life has just been like an iphone life and i got instagram then i got facebook then facebook was really big back then it was like the app and
and if someone really frequently engages hyper dopamine stimulation hyper crash for me like i'm someone that is so addicted to my phone like i find phones extremely like exciting and entertaining i got my first iphone when i was like 11 years old or something so i've like my whole life has just been like an iphone life and i got instagram then i got facebook then facebook was really big back then it was like the app and
Throughout that next period of my life, maybe 11 to 25, I was just laser hooked on my phone. And eventually I was like, this is really disrupting my happiness, my relationships, my work, my attention and so on. And I thought, I'm not going to completely quit social media because it's creating my business life and it's allowing me to help people. And I like it. I find it fun.
Throughout that next period of my life, maybe 11 to 25, I was just laser hooked on my phone. And eventually I was like, this is really disrupting my happiness, my relationships, my work, my attention and so on. And I thought, I'm not going to completely quit social media because it's creating my business life and it's allowing me to help people. And I like it. I find it fun.
Like I like learning things on there and so on. And I was like, how can I actually learn to manage this? And I tried so many different things. I tried app blockers and I tried like making the screen black and gray and all that different stuff that's big online. Nothing worked except a daily commitment to myself that I could only open the app at 10 a.m., 3 p.m. and 8 p.m. Wow, three times a day.
Like I like learning things on there and so on. And I was like, how can I actually learn to manage this? And I tried so many different things. I tried app blockers and I tried like making the screen black and gray and all that different stuff that's big online. Nothing worked except a daily commitment to myself that I could only open the app at 10 a.m., 3 p.m. and 8 p.m. Wow, three times a day.
Three times a day. And if it's outside that window, even if I have some really important message to reply to, it's just not allowed to be open 10 p.m., 3 p.m. and 8 p.m. And I had to create this boundary. My girlfriend also finds social media really addictive and she now lives the boundary with me. And we'll know at 10 o'clock, you'll see the dopamine excitement.
Three times a day. And if it's outside that window, even if I have some really important message to reply to, it's just not allowed to be open 10 p.m., 3 p.m. and 8 p.m. And I had to create this boundary. My girlfriend also finds social media really addictive and she now lives the boundary with me. And we'll know at 10 o'clock, you'll see the dopamine excitement.
It's like, yeah, now we can have it. But that shift makes a big difference. And we've got a lot of our people that go through dose doing this and having really strong boundaries to reduce frequency seems to be very important.
It's like, yeah, now we can have it. But that shift makes a big difference. And we've got a lot of our people that go through dose doing this and having really strong boundaries to reduce frequency seems to be very important.
It's really nice to experience a high amount of reward for something. Our brain wants really significant rewards.
It's really nice to experience a high amount of reward for something. Our brain wants really significant rewards.
So for the hunters, the food and the shelter and so on, for us today, that might be reward in your relationship, something like a really special moment happens in your relationship, something in your career, something with a friend, whatever it might be, something like winning sports matches. Our brain wants those real elevations of yes, life is going to plan, life is going well.
So for the hunters, the food and the shelter and so on, for us today, that might be reward in your relationship, something like a really special moment happens in your relationship, something in your career, something with a friend, whatever it might be, something like winning sports matches. Our brain wants those real elevations of yes, life is going to plan, life is going well.