TJ Power

And if you start framing it in your head as something that's actually elevating your motivation and elevating your experience of life, it shifts what those annoying tasks are for us all. We then have cold water immersion. This has been a big topic. Andrew Huberman's been really popular on this.

And if you start framing it in your head as something that's actually elevating your motivation and elevating your experience of life, it shifts what those annoying tasks are for us all. We then have cold water immersion. This has been a big topic. Andrew Huberman's been really popular on this.

There's that amazing study that came out back in 2000 that showed we have a 250% increase in dopamine when we put ourselves into a significantly cold environment. So if you can do the cold, that's awesome. Our next one is this one called My Pursuit. And this is really, really key to understand with dopamine.

There's that amazing study that came out back in 2000 that showed we have a 250% increase in dopamine when we put ourselves into a significantly cold environment. So if you can do the cold, that's awesome. Our next one is this one called My Pursuit. And this is really, really key to understand with dopamine.

There's a chap from Cambridge University called Schultz, who in 1998 looked at the different times in which dopamine increases. And what you fundamentally see is that dopamine is actually at its highest point just before we achieve something, not actually when we achieve the goal itself.

There's a chap from Cambridge University called Schultz, who in 1998 looked at the different times in which dopamine increases. And what you fundamentally see is that dopamine is actually at its highest point just before we achieve something, not actually when we achieve the goal itself.

And this is really important to consider in our lives because if you go back to that hunter-gatherer example, given that dopamine is the motivation and attention molecule, it's very useful. Say you were hunting for an animal. Just before you hunt it, you need the most dopamine. When you've actually got it, you don't necessarily need as much.

And this is really important to consider in our lives because if you go back to that hunter-gatherer example, given that dopamine is the motivation and attention molecule, it's very useful. Say you were hunting for an animal. Just before you hunt it, you need the most dopamine. When you've actually got it, you don't necessarily need as much.

It's just that momentary period to really motivate you to push the final part. When we look at our life today, a lot of us can think that our happiest life is when we achieve the thing. But it's very clear from a research point of view that our happiest life is actually simply when we're in the pursuit of the goal itself.

It's just that momentary period to really motivate you to push the final part. When we look at our life today, a lot of us can think that our happiest life is when we achieve the thing. But it's very clear from a research point of view that our happiest life is actually simply when we're in the pursuit of the goal itself.

And we get people to go out for about 30 minutes into nature without their headphones. We're always promoting to be in nature without headphones. And simply for a whole 30 minutes, ask themselves the question, what is my primary pursuit right now? Once they start considering what it is, maybe they have a creative pursuit, a pursuit with their family, their work, their health.

And we get people to go out for about 30 minutes into nature without their headphones. We're always promoting to be in nature without headphones. And simply for a whole 30 minutes, ask themselves the question, what is my primary pursuit right now? Once they start considering what it is, maybe they have a creative pursuit, a pursuit with their family, their work, their health.

They ask themselves, why is that? And they spend another 10 minutes really trying to clarify why that's the case. Then they go into the process of how the hell am I going to get towards that goal? And a consistent daily pursuit, a consistent daily striving for something that's beyond your comfort zone is so incredible for this system.

They ask themselves, why is that? And they spend another 10 minutes really trying to clarify why that's the case. Then they go into the process of how the hell am I going to get towards that goal? And a consistent daily pursuit, a consistent daily striving for something that's beyond your comfort zone is so incredible for this system.

Yeah.

Yeah.

Nice.

Nice.

There's going, man.

There's going, man.