Tobi Lütke

what happens with AI is just another platform.

Usually people should be enormously lucky to see one transition of a platform in their careers.

I'm like four in now, and it's unbelievable how exciting this is to have to invent everything.

Oh, but it's easy.

Like, you talk to them a lot.

Like, I mean, it's Monday now, right?

Sunday evening, I watch videos of people using, like interviews of people and recordings of new entrepreneurs using Shopify that our, you know, teams create.

And it's lovely, right?

Like, you would...

Like, you, like, I have, like, I'm, like, in, you know, like, 150 of my customers in WhatsApp right now will tell me, like, Shopify is collaboratively created with our customers, right?

Because, again, the best, like, if I want to grow my business, what I need to do is make my customers more successful.

And that's, like, it's very rare to have a company that's so aligned with its actual customers.

And that's...

And also, one of the funniest advantages this company has is that there's very few companies on planet Earth who have such inspiring customers.

I mean, you aren't a customer.

You're a pretty inspiring guy.

Yeah.

I mean, I don't do it every Sunday, but as many Sundays as I can.

My team makes super cuts of the interviews we do and sends them to me.

So I can see how people get stuck and so on.