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Todd Olson

๐Ÿ‘ค Speaker
613 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
1115 How Pendo CEO Uses War Chest to Acquire Companies, Integrate

So I can't think of one in a second.

SaaS Interviews with CEOs, Startups, Founders
1115 How Pendo CEO Uses War Chest to Acquire Companies, Integrate

Yeah, so it's actually really, really interesting.

SaaS Interviews with CEOs, Startups, Founders
1115 How Pendo CEO Uses War Chest to Acquire Companies, Integrate

So before, Penda was only looking at your web-based assets.

SaaS Interviews with CEOs, Startups, Founders
1115 How Pendo CEO Uses War Chest to Acquire Companies, Integrate

So when I get a DocuSign via my email and I'm at my desk and I click it and I go through the web interface, maybe I get confused or maybe I use certain aspects of it.

SaaS Interviews with CEOs, Startups, Founders
1115 How Pendo CEO Uses War Chest to Acquire Companies, Integrate

But now I tend to DocuSign a lot via mobile.

SaaS Interviews with CEOs, Startups, Founders
1115 How Pendo CEO Uses War Chest to Acquire Companies, Integrate

By having coverage on mobile and web, DocuSign could look and see where do most of my people engaged?

SaaS Interviews with CEOs, Startups, Founders
1115 How Pendo CEO Uses War Chest to Acquire Companies, Integrate

What do they use mobile for that they don't use web for?

SaaS Interviews with CEOs, Startups, Founders
1115 How Pendo CEO Uses War Chest to Acquire Companies, Integrate

What do they use web for they don't use mobile for?

SaaS Interviews with CEOs, Startups, Founders
1115 How Pendo CEO Uses War Chest to Acquire Companies, Integrate

So you can actually optimize the experience across both.

SaaS Interviews with CEOs, Startups, Founders
1115 How Pendo CEO Uses War Chest to Acquire Companies, Integrate

Maybe there's some more advanced capabilities that are only in the web-based interface, but I didn't know that.

SaaS Interviews with CEOs, Startups, Founders
1115 How Pendo CEO Uses War Chest to Acquire Companies, Integrate

And they may want to message me in their mobile.

SaaS Interviews with CEOs, Startups, Founders
1115 How Pendo CEO Uses War Chest to Acquire Companies, Integrate

When I come into mobile and go to click the buttons, they may want to say, hey,

SaaS Interviews with CEOs, Startups, Founders
1115 How Pendo CEO Uses War Chest to Acquire Companies, Integrate

we notice you typically use this, try this on our web-based interface when you get down to your desk.

SaaS Interviews with CEOs, Startups, Founders
1115 How Pendo CEO Uses War Chest to Acquire Companies, Integrate

So it's this ability to look across the entire customer journey within your products

SaaS Interviews with CEOs, Startups, Founders
1115 How Pendo CEO Uses War Chest to Acquire Companies, Integrate

and better optimize the experience.

SaaS Interviews with CEOs, Startups, Founders
1115 How Pendo CEO Uses War Chest to Acquire Companies, Integrate

Because what we're seeing is people now consume software with more than two devices.

SaaS Interviews with CEOs, Startups, Founders
1115 How Pendo CEO Uses War Chest to Acquire Companies, Integrate

You're with a mobile phone, they're on your desk, maybe it's your iPad.

SaaS Interviews with CEOs, Startups, Founders
1115 How Pendo CEO Uses War Chest to Acquire Companies, Integrate

So making sure they know who uses what, when, and then can get you using which interface for the right use case is really how we see our vision.

SaaS Interviews with CEOs, Startups, Founders
1115 How Pendo CEO Uses War Chest to Acquire Companies, Integrate

And we do think it's really, really exciting.

SaaS Interviews with CEOs, Startups, Founders
1115 How Pendo CEO Uses War Chest to Acquire Companies, Integrate

No comment is the official answer, but we'll see how it goes.