Tom Corr

It will take you...

a decade probably to do that.

We want to do that initially by establishing the affiliate network and then bring them in through the acquisition and consolidation plan later on.

It's a quick way to do a land grab by any other way of looking at it.

Why wouldn't they?

Well, they're free.

I mean, we don't tie them up on day one.

Basically, they're an affiliate.

It's an arm's length relationship.

Look at it as like a franchise.

It's not even as close to being a franchise, but it's an arm's length.

Almost a bar relationship is probably the best way to look at it.

And as we go down the path, the option for us to acquire them or the option for them to wanting to be acquired by us is a discussion at a future date.

We've had that discussion initially because they know that's our plans.

But it could be they want to continue on as a standalone entity.

It could be that we may not want to acquire them because maybe the synergies aren't there that we thought were going to be there.

So that's a discussion for a further date.

But we're following a model that was used in the web development space way back in the late 90s by a company called U.S.

Web.

In the first year, they established 50 affiliates.