Tony Warnaccia

So below that, somewhere between 1,000 to 10,000.

So we're not looking at the 200, we're looking at the 1,000 to the 10,000.

A hundred.

Alpha.

We're in alpha right now.

We're in alpha.

Actually, we're doing it through our own process of joint venturing.

So we'll launch in beta in March at one of the largest conferences, and we have roughly a hundred joint venture partners.

Yeah, it's a good question.

It's hard to say until we get through this alpha stage to see what the conversion rate, but if we get, say, 10%, that would be a good place to start.

And so we're looking just to see how many people, because the way that it works is essentially the core part of the model is we're monetizing the booking process.

Right.

So just like Calendly doesn't have a monetization strategy, most people use Calendly or Acuity, we're creating our own and the whole idea is to monetize that process.

And so what happens is it's kind of self-generating, the lead generation is self-generating because every time someone books through the form, they become a lead in our system.

No, because I've done this when I work with Google.

This is the problem Google has.

Google needed a fee on the street.

And so to sell small businesses, it's very, very difficult to do that as an agency because the revenue is just not there, to your point earlier.

And so software is really the best way to approach a small business market because the cost for acquisition is too high at the end of the day.

Not too much, probably 20,000 at the most.