Travis Hoium

There are dozens of companies reporting every single day.

One of the big things that popped out to me this week was actually Spotify, a company we don't talk about a whole lot, but you may be listening to us on Spotify.

But

They are increasing their prices once again.

They did that in January.

I got my notice this week.

And that's actually really helping their financials.

So that's the good news.

But my question for you, Lou, is this is something that we've seen with a lot of these companies.

Netflix, you see constant price increases for Disney+.

I assume that's coming again for ESPN.

Every single one of these subscription services,

Is that the long-term play now for these companies is, hey, look, there's nowhere really else for you to go.

So we're just going to keep slowly jacking up these prices and increasing our profits.

And as investors, you're not getting the organic growth that you once got, but the bottom line might be getting better.

Yeah, so the strategy has to be kind of like a boiling frog.

Rachel, is this kind of the trend that we're going to is you get into these ecosystems, even with something like Spotify.

I have a family of five.

My kids both have accounts on Spotify.

Sure, I can switch, but there is switching costs that are involved, too.