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Trent Preszler

๐Ÿ‘ค Speaker
170 total appearances

Appearances Over Time

Podcast Appearances

Something You Should Know
The Untold Story of the Christmas Tree & The New Rules of Eating Out

We need a whole lot of timber, and there aren't enough forests, intact wild forests around the world to supply that demand.

Something You Should Know
The Untold Story of the Christmas Tree & The New Rules of Eating Out

So tree farms have become a huge business, especially in the state of Georgia.

Something You Should Know
The Untold Story of the Christmas Tree & The New Rules of Eating Out

They're the number one state in the country for evergreen seedling production.

Something You Should Know
The Untold Story of the Christmas Tree & The New Rules of Eating Out

The fascinating thing is that Christmas trees are the same species that if you just let them grow, they'll be 100 feet tall and can become lumber.

Something You Should Know
The Untold Story of the Christmas Tree & The New Rules of Eating Out

But they're just raised differently.

Something You Should Know
The Untold Story of the Christmas Tree & The New Rules of Eating Out

So the cultural practices on Christmas tree farms are fine-tuning those trees to make them look good for Christmas.

Something You Should Know
The Untold Story of the Christmas Tree & The New Rules of Eating Out

So that involves quite a few steps, hundreds of steps, in fact, from the moment you plant that tree as a seedling to the moment maybe eight to 10 years later when it gets cut down for a Christmas tree.

Something You Should Know
The Untold Story of the Christmas Tree & The New Rules of Eating Out

They prune them, they shape them a couple times a summer, and by cutting off and shearing the branches, the tree responds by producing even more branches, so an even fuller structure.

Something You Should Know
The Untold Story of the Christmas Tree & The New Rules of Eating Out

Nobody likes a gangly-looking, empty, sparse Christmas tree.

Something You Should Know
The Untold Story of the Christmas Tree & The New Rules of Eating Out

Everyone likes a full tree.

Something You Should Know
The Untold Story of the Christmas Tree & The New Rules of Eating Out

It involves all kinds of tricks of the trade, not just shearing, but also Christmas tree farmers will use almost like a cigar cutter to kind of splice the top leading spire of a Christmas tree, which makes the tree think that, well, maybe I shouldn't be growing taller.

Something You Should Know
The Untold Story of the Christmas Tree & The New Rules of Eating Out

And they invest more energy in their lower branches and then becoming more, you know, a thicker, more beautiful tree.

Something You Should Know
The Untold Story of the Christmas Tree & The New Rules of Eating Out

Oh yeah, it's brutal.

Something You Should Know
The Untold Story of the Christmas Tree & The New Rules of Eating Out

The business model doesn't really work.

Something You Should Know
The Untold Story of the Christmas Tree & The New Rules of Eating Out

Imagine there are very few crops in the world.

Something You Should Know
The Untold Story of the Christmas Tree & The New Rules of Eating Out

Wine is one of them where you have to plant it and then wait many years before you get a crop.

Something You Should Know
The Untold Story of the Christmas Tree & The New Rules of Eating Out

But yeah, you plant seedlings and then, you know, it's going to take eight to ten years to become harvestable size.

Something You Should Know
The Untold Story of the Christmas Tree & The New Rules of Eating Out

So what do you do in the meantime?

Something You Should Know
The Untold Story of the Christmas Tree & The New Rules of Eating Out

Well, most Christmas tree farmers have other sources of income off the farm.

Something You Should Know
The Untold Story of the Christmas Tree & The New Rules of Eating Out

Either they have day jobs somewhere else, or they grow other things like pumpkins or flowers or anything else that you might find at a farm stand in the fall.