Tripp Mickle

I mean, John has been at Apple pretty much since the infancy of his career.

He spent four years at a, you know...

virtual reality company before he landed there.

And he landed in an engineering role and quickly showed himself to be a good manager.

He was just really good at working with colleagues, with people.

And that is part of the reason that over time he was given more and more responsibility.

He was put on a leadership track.

very early.

And he's had staying power there, in part because he learned how to operate in Tim Cook's Apple in a way that helped him really shine.

I mean, one of the anecdotes we heard about in our reporting was when Apple was looking at bringing facial recognition to the iPhone.

And they were debating

after they had done that whether or not to bring it to uh some future devices around 2018 and he argued they should wait in part because he didn't think uh people who would be buying those devices uh it was going to be an augmented reality capability he didn't think people who were buying those less expensive devices would gravitate to that technology they should just wait

Provide that to people who wanted early technology at a higher end price point and then provide it to other people downstream later.

And that's kind of speaking Tim Cook's language.

You know, it's a very tactical decision and approach to the marketplace.

And those type of decisions are what helped him emerge as the kind of really the obvious candidate to succeed Tim.

Yeah.

I mean, success for John Turner's will, you know, hinge almost entirely on his ability to navigate this AI transition and make sure that Apple's at the forefront of it.

Right.

you know, when you talk to people about Apple who've worked there, it kind of functions like a family.