Vanan Murugesan

You're not doing it because you want to know, you're doing it because how do I navigate this new community?

Let me learn the politics and economics of the new community.

I think you're choosing me, a department store.

But what you're saying is they have a little bit for everybody.

Exactly.

And everybody can find something in a target that is meant for them.

But maybe that target doesn't have everything they're looking for, but they have a couple of things.

They at least acknowledge my existence.

Well, you think that they're more likely to find the better growers of bok choy and they know where to get it.

Yeah.

Exactly, exactly.

Well, let's talk about Sahan specifically, because you are doing something that on paper,

But we...

Wouldn't be easy to do because you're basically saying, look, we're going to cover all of these underserved immigrant communities.

We do a really good job when it comes to hard hitting news that impact immigrants.

And then while they have some things in common, they actually don't have a lot in common.

And so we will never run away from that.

Right.

A Somali community versus the Hmong community versus a first generation Mexican-American community.

We will not stay away from that.