Vani Hari

I think it's a couple things. So first, I think they're going to eventually change. I know they are. There's no way they're going to be able to be a viable company in the next 100 years with artificial food dyes. There's too much awareness happening. We have leadership at the highest levels bringing this awareness down. Every single mainstream news station is talking about these issues.

It's absolutely incredible, the movement that has been created and the grassroots movement. We literally have unstoppable momentum. And so I know they're going to change. But the two reasons why they wouldn't change, well, that they are maybe putting their heads in the sand is that number one, artificial food dyes are cheaper for them to buy because it's a petroleum-based product.

It's absolutely incredible, the movement that has been created and the grassroots movement. We literally have unstoppable momentum. And so I know they're going to change. But the two reasons why they wouldn't change, well, that they are maybe putting their heads in the sand is that number one, artificial food dyes are cheaper for them to buy because it's a petroleum-based product.

It doesn't go bad on the shelf. Whereas what they're using in Canada, carrot juice, blueberry juice, watermelon juice, it has a shelf life, right? It can break down faster. It's a real food product. So it's different, right? That's number one.

It doesn't go bad on the shelf. Whereas what they're using in Canada, carrot juice, blueberry juice, watermelon juice, it has a shelf life, right? It can break down faster. It's a real food product. So it's different, right? That's number one.

Number two, they like the advantage of using artificial food dyes because in focus groups, they've found that kids will eat more of their product when it's brighter. So they make more money. And that's the part that's sinister to me in the fact that we have the rising rates of childhood obesity and disease. We have 38% of preteens ages of 12 to 18 having prediabetes.

Number two, they like the advantage of using artificial food dyes because in focus groups, they've found that kids will eat more of their product when it's brighter. So they make more money. And that's the part that's sinister to me in the fact that we have the rising rates of childhood obesity and disease. We have 38% of preteens ages of 12 to 18 having prediabetes.

It used to be zero and now it's 38%. That is unacceptable to me.

It used to be zero and now it's 38%. That is unacceptable to me.

They 100% have a financial stake in the food industry. I mean, I'm just thinking about the recent New York Times piece that said that, you know, what if ultra-processed foods aren't that bad? That one specifically was written by someone who works for like, you know, has consulted with Beyond meat, one of the most processed man-made plant-based meats that I think is complete processed garbage.

They 100% have a financial stake in the food industry. I mean, I'm just thinking about the recent New York Times piece that said that, you know, what if ultra-processed foods aren't that bad? That one specifically was written by someone who works for like, you know, has consulted with Beyond meat, one of the most processed man-made plant-based meats that I think is complete processed garbage.

That isn't something that we should be eating. We should be looking at how do we deploy technology so that we can do more regenerative farming and so that we can get people to eat more real food and animals, not like man-made chemicals in a laboratory to have like fake blood in it.

That isn't something that we should be eating. We should be looking at how do we deploy technology so that we can do more regenerative farming and so that we can get people to eat more real food and animals, not like man-made chemicals in a laboratory to have like fake blood in it.

So when I look at these pieces that are being placed in the media, number one, a lot of times they're being placed by people who are apologists for the food industry, or they're planted by front groups. These front groups are something that I write about in my book, Feeding You Lies, where I talk about the food industry's playbook and how to unravel it.

So when I look at these pieces that are being placed in the media, number one, a lot of times they're being placed by people who are apologists for the food industry, or they're planted by front groups. These front groups are something that I write about in my book, Feeding You Lies, where I talk about the food industry's playbook and how to unravel it.

In there, they use these front groups that are very innocuous and they think, you see their name and you're like, wow, they sound so reputable. Like the American Council for Science and Health or the Genetic Literacy Project.

In there, they use these front groups that are very innocuous and they think, you see their name and you're like, wow, they sound so reputable. Like the American Council for Science and Health or the Genetic Literacy Project.

You see these different names and you're like, oh, they just sound so scientific and they're full of experts and they're gonna tell me the truth about what's really happening and let me feel better about my processed food habit. Well, that's their purpose, is they're basically trying to be apologists for the big food and big chemical industries. And they place this with these news outlets.

You see these different names and you're like, oh, they just sound so scientific and they're full of experts and they're gonna tell me the truth about what's really happening and let me feel better about my processed food habit. Well, that's their purpose, is they're basically trying to be apologists for the big food and big chemical industries. And they place this with these news outlets.

And on top of it, from the political standpoint, and this is where I feel like I'm living in the Twilight Zone, where I'm waiting with bated breath at this very moment of the first Democrat that's going to say, yes, I will confirm Robert F. Kennedy Jr. for the Secretary of Health and Human Services I'm waiting on bated breath for that. And everyone is staying on party lines.