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Vasil Azarov

๐Ÿ‘ค Speaker
155 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
1579 Growth Marketing Conf SF Dec 10th Breaks $1.5m in Revenues

The rest either subscribed on the website or attended our virtual events.

SaaS Interviews with CEOs, Startups, Founders
1579 Growth Marketing Conf SF Dec 10th Breaks $1.5m in Revenues

We did one event ourselves and we did three or four in partnerships.

SaaS Interviews with CEOs, Startups, Founders
1579 Growth Marketing Conf SF Dec 10th Breaks $1.5m in Revenues

We partner with various partners in a similar space.

SaaS Interviews with CEOs, Startups, Founders
1579 Growth Marketing Conf SF Dec 10th Breaks $1.5m in Revenues

For example, SCM Rush, MobileMonkey, they do a lot of virtual events.

SaaS Interviews with CEOs, Startups, Founders
1579 Growth Marketing Conf SF Dec 10th Breaks $1.5m in Revenues

So we help each other co-promote and share a registration list.

SaaS Interviews with CEOs, Startups, Founders
1579 Growth Marketing Conf SF Dec 10th Breaks $1.5m in Revenues

Yeah, absolutely.

SaaS Interviews with CEOs, Startups, Founders
1579 Growth Marketing Conf SF Dec 10th Breaks $1.5m in Revenues

So I have a simple formula for that.

SaaS Interviews with CEOs, Startups, Founders
1579 Growth Marketing Conf SF Dec 10th Breaks $1.5m in Revenues

So there are three main characteristics in every speaker that I look for.

SaaS Interviews with CEOs, Startups, Founders
1579 Growth Marketing Conf SF Dec 10th Breaks $1.5m in Revenues

First of all, he or she needs to be a practitioner, right?

SaaS Interviews with CEOs, Startups, Founders
1579 Growth Marketing Conf SF Dec 10th Breaks $1.5m in Revenues

So sometimes we would prefer to have a manager and director level, but somebody who's in the trenches and who can really show actionable stuff.

SaaS Interviews with CEOs, Startups, Founders
1579 Growth Marketing Conf SF Dec 10th Breaks $1.5m in Revenues

Then the second one, it's he or she needs to be an engaging speaker because some of the smartest, as you just mentioned, some of the smartest people on earth, unfortunately, they cannot clearly communicate the message to a larger audience.

SaaS Interviews with CEOs, Startups, Founders
1579 Growth Marketing Conf SF Dec 10th Breaks $1.5m in Revenues

Well, I usually ask them to send a video if they have one, or I usually jump on a quick call.

SaaS Interviews with CEOs, Startups, Founders
1579 Growth Marketing Conf SF Dec 10th Breaks $1.5m in Revenues

Sometimes 15 minutes is enough to understand.

SaaS Interviews with CEOs, Startups, Founders
1579 Growth Marketing Conf SF Dec 10th Breaks $1.5m in Revenues

Yeah.

SaaS Interviews with CEOs, Startups, Founders
1579 Growth Marketing Conf SF Dec 10th Breaks $1.5m in Revenues

And then the third one also, which always help drive attendance, they need to be from a recognizable brand.

SaaS Interviews with CEOs, Startups, Founders
1579 Growth Marketing Conf SF Dec 10th Breaks $1.5m in Revenues

Sometimes they don't have to be.

SaaS Interviews with CEOs, Startups, Founders
1579 Growth Marketing Conf SF Dec 10th Breaks $1.5m in Revenues

If they're not from a recognizable brand, if they meet the first two criteria, I would still add them to the agenda.

SaaS Interviews with CEOs, Startups, Founders
1579 Growth Marketing Conf SF Dec 10th Breaks $1.5m in Revenues

You know, actually it's absolutely, it surprised me that this startup is not very well known in US, but you probably heard of UiPath.

SaaS Interviews with CEOs, Startups, Founders
1579 Growth Marketing Conf SF Dec 10th Breaks $1.5m in Revenues

So we actually build a robot on top of that platform, robot that will be automatically cleaning our data, something that our virtual team is currently doing.

SaaS Interviews with CEOs, Startups, Founders
1579 Growth Marketing Conf SF Dec 10th Breaks $1.5m in Revenues

And one of the speakers who will be co-presenting with me, he runs the agency that builds robots on top of the UA path.