Victor Riparbelli
๐ค SpeakerAppearances Over Time
Podcast Appearances
But if you believe that that is true and that not just your TikTok scrolling at night, but if you're trying to buy a software product, you actually don't want to read a whole bunch of stuff and jump on calls with people. You want to watch a video. And at some point, you probably want to watch an interactive video, right?
But if you believe that that is true and that not just your TikTok scrolling at night, but if you're trying to buy a software product, you actually don't want to read a whole bunch of stuff and jump on calls with people. You want to watch a video. And at some point, you probably want to watch an interactive video, right?
But if you believe that that is true and that not just your TikTok scrolling at night, but if you're trying to buy a software product, you actually don't want to read a whole bunch of stuff and jump on calls with people. You want to watch a video. And at some point, you probably want to watch an interactive video, right?
Where you just, you know, with your voice say, hey, can you show me how this functionality works over here? And the video will just like switch over to that. When you do custom support, you're not on the phone, you're not reading long knowledge articles, you're watching videos. Again, probably they'll be interactive. Then all the world's communication is the market.
Where you just, you know, with your voice say, hey, can you show me how this functionality works over here? And the video will just like switch over to that. When you do custom support, you're not on the phone, you're not reading long knowledge articles, you're watching videos. Again, probably they'll be interactive. Then all the world's communication is the market.
Where you just, you know, with your voice say, hey, can you show me how this functionality works over here? And the video will just like switch over to that. When you do custom support, you're not on the phone, you're not reading long knowledge articles, you're watching videos. Again, probably they'll be interactive. Then all the world's communication is the market.
When we started the company, we always talked about, and it's a very important part of our thesis, is that our market is not video production. Because all video production today, that's an interesting market, but all of our market is text. Text and slides is the market that we're targeting. And that market is infinitely big.
When we started the company, we always talked about, and it's a very important part of our thesis, is that our market is not video production. Because all video production today, that's an interesting market, but all of our market is text. Text and slides is the market that we're targeting. And that market is infinitely big.
When we started the company, we always talked about, and it's a very important part of our thesis, is that our market is not video production. Because all video production today, that's an interesting market, but all of our market is text. Text and slides is the market that we're targeting. And that market is infinitely big.
And if you manage to capture just 5% of all the world's text communications and turn that into video, I think you have probably more than $100 billion company.
And if you manage to capture just 5% of all the world's text communications and turn that into video, I think you have probably more than $100 billion company.
And if you manage to capture just 5% of all the world's text communications and turn that into video, I think you have probably more than $100 billion company.
I mean, I think it can backfire if you don't know what to use the capital for. You start doing stupid things, right?
I mean, I think it can backfire if you don't know what to use the capital for. You start doing stupid things, right?
I mean, I think it can backfire if you don't know what to use the capital for. You start doing stupid things, right?
I mean, sure, it's a part of it, right? But I think more than anything, this round is raising the capital to build the best product in the category. So, I mean, every time you raise the signal, like hiring people, you send a signal to competitors and VCs, et cetera. But I've never made a decision to these based off what our competitors do or don't. I think that's a bad way to run a company.
I mean, sure, it's a part of it, right? But I think more than anything, this round is raising the capital to build the best product in the category. So, I mean, every time you raise the signal, like hiring people, you send a signal to competitors and VCs, et cetera. But I've never made a decision to these based off what our competitors do or don't. I think that's a bad way to run a company.
I mean, sure, it's a part of it, right? But I think more than anything, this round is raising the capital to build the best product in the category. So, I mean, every time you raise the signal, like hiring people, you send a signal to competitors and VCs, et cetera. But I've never made a decision to these based off what our competitors do or don't. I think that's a bad way to run a company.
Do you not pay attention to competitors? Of course you pay attention to competitors. And now we have lots of them, right? I think it's great to have someone to kind of play ball against to some extent. One of the interesting things about Synthesia is that when we raised our A to B to C round, it was very much a secret how fast we were growing and how much people loved the product.
Do you not pay attention to competitors? Of course you pay attention to competitors. And now we have lots of them, right? I think it's great to have someone to kind of play ball against to some extent. One of the interesting things about Synthesia is that when we raised our A to B to C round, it was very much a secret how fast we were growing and how much people loved the product.