Victoria Craig

have to say about all this?

Because they seem to be the ones really throwing up the biggest objection to this effort.

Sam, I think another aspect of all of this is just the way that technology has proliferated, especially over the last 10 years or so.

It really works across borders, no matter where a company is headquartered.

Is that complicating matters?

Does that change the way that governments think about how to tax companies?

Sam Fleming, our economics editor.

Thanks so much for your time.

As a reminder, you can read more on all of the stories in today's podcast for free when you click the links in our show notes.

This has been your daily FT News briefing.

Check back tomorrow for the latest business news.

Bingo.

And this is what bosses in the sports betting industry are describing as the biggest betting opportunity in history.

It's one that brings huge potential to attract new customers to their platforms.

So traditional bookmakers like Flutter's FanDuel are increasingly moving into prediction market style products because they're trying to compete with the likes of CallSheet and PolyMarket.

And so that is really where things are starting to heat up.

Right.

And the other key thing to note is that some U.S.

states actually ban sports betting, whereas with prediction markets, they are able to bypass these bans because instead of being considered gambling products, they're considered derivatives markets.

So this is the first World Cup to take place since prediction markets have really emerged as a major rival to the traditional sports betting industry.