Wallace J. Nichols

But it's nice to tag it and say, this actually does work. Are there not people who this does not apply? I have not met anyone yet. So if you can think of someone, feel free to offer. But I like to ask people, what's your water? And then listen to their story. And I haven't met anybody that hasn't had a fascinating personal answer to that simple question. I'm looking. I'm open to it.

But certainly there are people who are scared of being in the water or underwater or who don't like to swim and don't like boats. But they do enjoy water in the way that they enjoy water, whatever that may be. Drinking it, sitting by it, listening to it, just looking out over it, taking a bath, taking a shower. We're not trying to make everybody a surfer or a scuba diver or an Olympic swimmer.

But certainly there are people who are scared of being in the water or underwater or who don't like to swim and don't like boats. But they do enjoy water in the way that they enjoy water, whatever that may be. Drinking it, sitting by it, listening to it, just looking out over it, taking a bath, taking a shower. We're not trying to make everybody a surfer or a scuba diver or an Olympic swimmer.

But certainly there are people who are scared of being in the water or underwater or who don't like to swim and don't like boats. But they do enjoy water in the way that they enjoy water, whatever that may be. Drinking it, sitting by it, listening to it, just looking out over it, taking a bath, taking a shower. We're not trying to make everybody a surfer or a scuba diver or an Olympic swimmer.

It's meeting people where they live in terms of their water relationship.

It's meeting people where they live in terms of their water relationship.

It's meeting people where they live in terms of their water relationship.

It sometimes gets poetic, and people will say, my water is a someone. They think of the person who took them to the water. I think of my father, and he taught us to swim when we were kids. So I can say, my water is my father. He was my guide. He was the bridge. Sometimes people refer to food. Food is mostly water. They'll say, well, my water is my garden.

It sometimes gets poetic, and people will say, my water is a someone. They think of the person who took them to the water. I think of my father, and he taught us to swim when we were kids. So I can say, my water is my father. He was my guide. He was the bridge. Sometimes people refer to food. Food is mostly water. They'll say, well, my water is my garden.

It sometimes gets poetic, and people will say, my water is a someone. They think of the person who took them to the water. I think of my father, and he taught us to swim when we were kids. So I can say, my water is my father. He was my guide. He was the bridge. Sometimes people refer to food. Food is mostly water. They'll say, well, my water is my garden.

So it isn't always a majestic body of water or an immersive experience. It can be something much more subtle.

So it isn't always a majestic body of water or an immersive experience. It can be something much more subtle.

So it isn't always a majestic body of water or an immersive experience. It can be something much more subtle.

Yeah. Well, some people say, I'm more of a mountain person. And I say, that's great. And when you go to the mountains, is there snow? Are there lakes? Maybe rivers or creeks? Do you gravitate to those places? And they say, well, as a matter of fact, I do. And it's just a short step from there to, well, that's water, that's snow, that ice, that lake, that river.

Yeah. Well, some people say, I'm more of a mountain person. And I say, that's great. And when you go to the mountains, is there snow? Are there lakes? Maybe rivers or creeks? Do you gravitate to those places? And they say, well, as a matter of fact, I do. And it's just a short step from there to, well, that's water, that's snow, that ice, that lake, that river.

Yeah. Well, some people say, I'm more of a mountain person. And I say, that's great. And when you go to the mountains, is there snow? Are there lakes? Maybe rivers or creeks? Do you gravitate to those places? And they say, well, as a matter of fact, I do. And it's just a short step from there to, well, that's water, that's snow, that ice, that lake, that river.

It's not a competition between the mountains and the ocean.

It's not a competition between the mountains and the ocean.

It's not a competition between the mountains and the ocean.

We did this big experiment recently called the pandemic. And people went into various kinds of lockdowns. And what we found is that people missed the water dearly. The people who had access to it fared better. The people who could go out their backyard and run to the beach or go to the lake or the river could walk to it.