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Will Storr

๐Ÿ‘ค Speaker
See mentions of this person in podcasts
1882 total appearances

Appearances Over Time

Podcast Appearances

Modern Wisdom
#944 - Will Storr - A Masterclass In Storytelling

huge amount of backing from uh from people on her board including henry kissinger uh you know you know that the former director of the centers of disease control you know like very very high status smart men they were all men on the board not a single not a single woman um and that's important for reasons will become apparent in a second um so so so so all these guys

Modern Wisdom
#944 - Will Storr - A Masterclass In Storytelling

huge amount of backing from uh from people on her board including henry kissinger uh you know you know that the former director of the centers of disease control you know like very very high status smart men they were all men on the board not a single not a single woman um and that's important for reasons will become apparent in a second um so so so so all these guys

Modern Wisdom
#944 - Will Storr - A Masterclass In Storytelling

huge amount of backing from uh from people on her board including henry kissinger uh you know you know that the former director of the centers of disease control you know like very very high status smart men they were all men on the board not a single not a single woman um and that's important for reasons will become apparent in a second um so so so so all these guys

Modern Wisdom
#944 - Will Storr - A Masterclass In Storytelling

gambled their reputation on her telling the truth. And then incredibly smart, successful guys and girls invested hundreds and hundreds of millions of dollars in Theranos. Rupert Murdoch, it was the most amount of money he's ever invested in any company outside of his own family of companies. And the incredible thing about this is most of these people did no due diligence.

Modern Wisdom
#944 - Will Storr - A Masterclass In Storytelling

gambled their reputation on her telling the truth. And then incredibly smart, successful guys and girls invested hundreds and hundreds of millions of dollars in Theranos. Rupert Murdoch, it was the most amount of money he's ever invested in any company outside of his own family of companies. And the incredible thing about this is most of these people did no due diligence.

Modern Wisdom
#944 - Will Storr - A Masterclass In Storytelling

gambled their reputation on her telling the truth. And then incredibly smart, successful guys and girls invested hundreds and hundreds of millions of dollars in Theranos. Rupert Murdoch, it was the most amount of money he's ever invested in any company outside of his own family of companies. And the incredible thing about this is most of these people did no due diligence.

Modern Wisdom
#944 - Will Storr - A Masterclass In Storytelling

So Rupert Murdoch did no due diligence. So they didn't even bother to find out whether she was telling the truth. Like it's extraordinary. Some people did. So somebody from Google Ventures, who were interested in investing, went down to a Walmart where Theranos were doing their tests for a blood test. And they took two massive vials of blood out of his arm. It's just like, hang on a minute.

Modern Wisdom
#944 - Will Storr - A Masterclass In Storytelling

So Rupert Murdoch did no due diligence. So they didn't even bother to find out whether she was telling the truth. Like it's extraordinary. Some people did. So somebody from Google Ventures, who were interested in investing, went down to a Walmart where Theranos were doing their tests for a blood test. And they took two massive vials of blood out of his arm. It's just like, hang on a minute.

Modern Wisdom
#944 - Will Storr - A Masterclass In Storytelling

So Rupert Murdoch did no due diligence. So they didn't even bother to find out whether she was telling the truth. Like it's extraordinary. Some people did. So somebody from Google Ventures, who were interested in investing, went down to a Walmart where Theranos were doing their tests for a blood test. And they took two massive vials of blood out of his arm. It's just like, hang on a minute.

Modern Wisdom
#944 - Will Storr - A Masterclass In Storytelling

We are not investing in this. So some people didn't fall for the story, but Rupert Murdoch did and Henry Kissinger did and the Walmart family did. And, you know, me and other commentators too, this is not just me who's come up with this. I convinced it was the story that she stood for. You know, this was, we're still in that time. We're in the girl boss era. Yeah.

Modern Wisdom
#944 - Will Storr - A Masterclass In Storytelling

We are not investing in this. So some people didn't fall for the story, but Rupert Murdoch did and Henry Kissinger did and the Walmart family did. And, you know, me and other commentators too, this is not just me who's come up with this. I convinced it was the story that she stood for. You know, this was, we're still in that time. We're in the girl boss era. Yeah.

Modern Wisdom
#944 - Will Storr - A Masterclass In Storytelling

We are not investing in this. So some people didn't fall for the story, but Rupert Murdoch did and Henry Kissinger did and the Walmart family did. And, you know, me and other commentators too, this is not just me who's come up with this. I convinced it was the story that she stood for. You know, this was, we're still in that time. We're in the girl boss era. Yeah.

Modern Wisdom
#944 - Will Storr - A Masterclass In Storytelling

People were and remain desperate for a female Steve Jobs. You know, people talk very disparagingly about tech bros. You know, the masculinity of the tech world is a problem for the, you know, for the good people of our culture today. So people were desperate for a female Steve Jobs. And she became a female Steve Jobs, even down to the turtleneck.

Modern Wisdom
#944 - Will Storr - A Masterclass In Storytelling

People were and remain desperate for a female Steve Jobs. You know, people talk very disparagingly about tech bros. You know, the masculinity of the tech world is a problem for the, you know, for the good people of our culture today. So people were desperate for a female Steve Jobs. And she became a female Steve Jobs, even down to the turtleneck.

Modern Wisdom
#944 - Will Storr - A Masterclass In Storytelling

People were and remain desperate for a female Steve Jobs. You know, people talk very disparagingly about tech bros. You know, the masculinity of the tech world is a problem for the, you know, for the good people of our culture today. So people were desperate for a female Steve Jobs. And she became a female Steve Jobs, even down to the turtleneck.

Modern Wisdom
#944 - Will Storr - A Masterclass In Storytelling

You know, it was extraordinary, the kind of cosplaying that she did. And so... People like Rupert Murdoch and Henry Kissinger, by buying into Theranos, they're making it that part of their identity. So her heroic story becomes their own heroic story. Rupert Murdoch becomes somebody that has backed this female billionaire genius founder. So that is how important the story is.

Modern Wisdom
#944 - Will Storr - A Masterclass In Storytelling

You know, it was extraordinary, the kind of cosplaying that she did. And so... People like Rupert Murdoch and Henry Kissinger, by buying into Theranos, they're making it that part of their identity. So her heroic story becomes their own heroic story. Rupert Murdoch becomes somebody that has backed this female billionaire genius founder. So that is how important the story is.

Modern Wisdom
#944 - Will Storr - A Masterclass In Storytelling

You know, it was extraordinary, the kind of cosplaying that she did. And so... People like Rupert Murdoch and Henry Kissinger, by buying into Theranos, they're making it that part of their identity. So her heroic story becomes their own heroic story. Rupert Murdoch becomes somebody that has backed this female billionaire genius founder. So that is how important the story is.

Modern Wisdom
#944 - Will Storr - A Masterclass In Storytelling

And as I say in the book, the device didn't exist. The device was worth nothing. But the story was worth $9 billion. That's what Theranos was valued at at their peak, $9 billion. So that's the power of storytelling to kind of bedazzle the minds of even our greatest, smartest, wealthiest people.

Modern Wisdom
#944 - Will Storr - A Masterclass In Storytelling

And as I say in the book, the device didn't exist. The device was worth nothing. But the story was worth $9 billion. That's what Theranos was valued at at their peak, $9 billion. So that's the power of storytelling to kind of bedazzle the minds of even our greatest, smartest, wealthiest people.