Will Van Der Sanden

because the trend at that point was social selling and non-growth hacking.

A lot of businesses were looking for tools to differentiate themselves and they were looking at influencers to see what tools were

basically going on the market.

A lot of those companies that consult big companies or they train companies in doing social selling, they were picking up ducks who were really running with it and promoting it to their customer base.

That is also really a big part of what really grew the... Understood.

He just liked the way it worked.

So you didn't pay him anything?

Nothing at all, no, zero.

He liked the way that the product worked.

He liked the way that it was priced.

And we also got along at a personal level, just, yeah, from conversations online.

And yeah, so it was just a bit of a click and he was- Understood.

Yeah, it sounds about right.

Well, that's definitely the forecast, yeah.

I would say probably like two and a half.

No, this is all self-funded.

So there's no bootstrap, no capital.

It's basically, as I said, I was contracting and just to pay the bills.

Yeah.

Yeah.