Yaro Starok

And everything before that has been very much a referral in my own network.

So the cost of acquisition has pretty much been zero or my previous work, if you want to call it that.

I've actually spent $1,000 in the last two weeks just playing with it myself.

So how many leads did you get?

Sorry?

How many leads came from that?

Well, none.

That's what I'm saying.

It's literally week one.

We've had a couple hundred clicks.

So I'm still refining the targeting, the keywords, the ad groups, doing the split testing, everything.

and even seeing is LinkedIn or Twitter or Facebook or Instagram or Google search, you know, the best platform for this.

So a little too early to say.

Interesting.

Oh, so many.

Um, you know, I'm a big fan of, I'm going to say, man, there's too many.

I've listened to it recently.

Um, I guess if I'm going to go back to the original richest man in Babylon would probably be one of my favorite, more of a money book than a business book, but that was really what got me started.

Number two, is there a CEO you're following or studying?

I mean, I want to say Elon Musk, but everyone says Elon Musk, right?