Yvonne Sampson

Like you just sit down and it's so listenable.

And, you know, you guys are one of many who have done this so successfully and it just goes to show the voracious appetite of fans out there for footy content.

And you guys have your own style.

Byron does her own thing.

Bloke does his own thing.

You know, SEN's on, always going on about –

Footy, it just goes to show how fans, there is no limit to the football that they will consume.

No, there isn't.

I think and it's going to be very interesting to see and I think with the broadcast deal and the rights, the media rights, how things change in the next sort of 18 months.

I know, I know, which is so –

Limited, right?

Because you guys are only driving this juggernaut.

So the way you turn vision around, and there's a few accounts that have done it really successfully, and then they say, oh, you can't use those rights.

Which, I don't know, I think that maybe once upon a time that was right, but it doesn't feel in step with how people are talking and viewing the game now.

That's right.

Yeah.

Because the NFL's been like – they're on ESPN.

They're on CBS.

They're on Christmas Day.

It's all been siphoned off and I think that's probably –