Folge 7: Gespräch mit Ismail „Isy B“ Boulaghmal, dem Musikproduzenten, Streetwear- und Hiphop-Berater sowie Geschäftsführer von Clubkind Brand Marketing, über sein aktuelles Buch „Hiphop-Marketing“ (Springer Verlag), HipHop Kultur und Digitalisierung in HipHop. Als Agenturinhaber und CMO war er maßgeblich daran beteiligt, die Marke Snipes zu einer globalen Hiphop-Brand aufzubauen.
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