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10-Minute Talks

Theatre marketing and ballads in the time of Shakespeare

01 Sep 2020

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Why are Shakespeare plays filled with songs – not all of them relevant to the story? In this 10-Minute Talk, Tiffany Stern discusses sales of printed songtexts in Shakespeare’s London. She asks whether songs performed in, about or after plays were ‘product placement’ for theatre sales.Speaker: Professor Tiffany Stern FBA, Professor of Shakespeare and Early Modern Drama, Shakespeare Institute, University of BirminghamImage: Performance at the Globe Theatre © Leon Neal / AFP / Getty ImagesTranscript: https://www.thebritishacademy.ac.uk/podcasts/10-minute-talks-theatre-marketing-and-ballads-in-the-time-of-shakespeare

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