Brendon Baker: How Can Entrepreneurs Become Change Leaders

Today, we’re speaking with Brendon Baker about how entrepreneurs can become change leaders and leverage a positively lazy lens to find success. Brendon is a leading expert in driving change that pays off (without burning everyone in the process!). Where the change isn’t about delivering on-time or on-budget but getting what you’re looking for. He has led and guided over $10 Billion in transformative projects and programs across more types of change than would be reasonable to list here. Just know that it includes everything from transformations to teddy bears. We’ll explore why change is hard, what success looks like, and the smallest amount of work needed to achieve the desired outcome, as well as his journey to discovering an authentic self through a varied career in the changing organization space. Brendon will also share practical advice on how to avoid common traps when asking “why” and how to use reality-based metrics to monitor progress. He will explain why understanding context is critical for successful project management and how to watch it for quick pivots. Listeners, if you desire to become a leader of change and reach your actual capacity—take action now! Tune into the Brendon Baker podcast episode to receive his expert tips on unleashing your potential. Don't miss out on this valuable opportunity; start unlocking yourself today!

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