SE8 EP03: Cash Conversion Cycle: Every Rapid Growing eCommerce Business Uses this Financial Growth Lever w/ Peter Beckman

On today’s episode, Kunle is joined by Peter Beckman, Co-Founder & CEO of Treyd, a Fintech startup that provides supplier financing to small and fast-growing companies that trade internationally. The company's solution enables UK and Nordic-based businesses to pay their suppliers in advance, which solves a major problem faced by many businesses that sell products but struggle to purchase enough inventory due to cash flow constraints. Peter explains that the idea for Treyd came from his own experience as an entrepreneur and his co-founder's background in Fintech and crypto. The company was incubated in an accelerator program and took around four months to go to market. The interview also covers Treyd's expansion plans, its target market, and how it differentiates itself from other Fintech startups in the same space. Peter also discusses the interest rates charged by Treyd and how they vary depending on the individual customer's needs and financial standing.  And also cover Treyd’s supplier vetting process, which includes KYC and background checks on every supplier, as well as a quality inspection option for new suppliers.  Finally, they emphasize the importance of optimizing cash conversion cycles for eCommerce brands, as it determines how fast they can grow. In terms of industry trends, the CEO notes that the global supply chain is starting to improve after a challenging period, and having multiple channels (D2C and wholesale) is proving to be beneficial for many eCommerce brands.----------- SPONSORS: This episode is brought to you by: Klaviyo This episode is brought to you by Klaviyo – a growth marketing platform that powers over 25,000 online businesses. Direct-to-Consumer brands like ColourPop, Huckberry, and Custom Ink rely on Klaviyo. Klaviyo helps you own customer experience and grow high-value customer relationships right from a shopper’s first impression through to each subsequent purchase, Klaviyo understands every single customer interaction and empowers brands to create more personalized marketing moments. Find out more on klaviyo.com/2x. Recharge This episode is brought to you by Recharge, the leading subscriptions payment solution for Shopify merchants. Recharge helps eCommerce merchants of all sizes launch and scale subscription offerings. Recharge powers the growth of over 15,000 subscription merchants and their communities—turning one-time transactions into long-term customer relationships. Turn transactions into relationships and experience seamless subscription commerce with Recharge. Find out more on rechargepayments.com/2x. ★ Support this podcast ★

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