Chapter 30: Jerry Howarth on branding, bereavement, and Blue Jays baseball

My friend Drew Dudley once told me that, other than his parents, he hadn't heard anyone speak to him more in his life than Jerry Howarth… The voice of the Toronto Blue Jays. I can relate. Growing up I would listen to Jerry Howarth call the Blue Jays games on the radio on long summer drives, with my friends at the park, or just on my clock radio with the "Sleep" timer on as I fell asleep. Why do I love Jerry? Because for thirty-six years he was a local leader and community-builder who created trust with millions of baseball fans… So I was thrilled to visit the Skydome in downtown Toronto to sit down with Jerry Howarth in this classic chapter of 3 Books. Join me and Jerry to watch batting practice just before the game begins as we discuss how to build a community, developing authentic connections, the art of being objective, how to coach leaders, and, of course, Jerry's 3 most formative books... GO JAYS GO! Let's flip the page back to Chapter 30 now...

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