60 Minutos
COMO a IA pode aumentar a COMPETITIVIDADE das empresas? com Sandra Turchi (21/08/25)
21 Aug 2025
A inteligência artificial está transformando a forma como as empresas se comunicam, otimizam processos e se relacionam com consumidores. Para explicar como essa tecnologia pode gerar competitividade e impactar o futuro dos negócios, Arthur Lessa conversa com Sandra Turchi, especialista em transformação digital e autora do livro “Estratégias de Marketing Digital na Era da IA”.
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