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60-second Retail

Building an Effective Customer Loyalty Program

05 Sep 2022

Description

Why do retailers need to evolve their customer loyalty programs to better retain customers? How can loyalty programs be leveraged to drive additional importance in inflationary times? In this episode, we are joined by Jennifer Valdivia, Audit Partner and West regional leader for the Retail and Consumer Products Industry group at BDO USA, to answer these important questions.

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