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9 - 5 Startup

AI Meets Fashion: How Iris Phan is Reinventing Style with Dressi

14 Sep 2025

Description

Fashion and AI are colliding—and Iris Phan is at the forefront. As the Founder & CEO of Dressi, an AI-powered personal stylist, Iris is reimagining how women get dressed by blending technology with empathy, confidence, and style.From her roots in Vietnam to building a fashion-tech startup in Sydney, Iris shares her journey of turning an idea into a product that empowers women daily. With a background in digital marketing across tech and content, she explains how storytelling, product testing, and community engagement shaped Dressi’s launch.In this conversation, we explore the realities of building in fashion-tech, navigating beta launches, and scaling a mission-driven startup. For founders, creators, and anyone curious about AI’s impact on lifestyle, this episode offers lessons in resilience, creativity, and connection.Iris Phan : https://www.linkedin.com/in/irisphan/

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