Ep 52 - Liz Banse, Senior Program Director at Resource Media -- Get Heard and Lead: Embrace a New Approach to Dial Up Your Communications

Learn more about Michael Wenderoth, Executive Coach: www.changwenderoth.com SHOW NOTES: Liz Banse, visual storytelling and communications expert at Resource Media, wants you to dial in your ability to be heard, shape conversations and get others to take action. She shares the biggest mistake people (and her clients) make in their presentations, how to test your approach – and the code of ethics to follow. We end with a simple exercise that will ensure the “psychology behind visuals” stays front and center in your communications and leadership toolkit.The biggest mistake most people make presentingReframing how you go about your workEnragement, engagement and ethical guidelines that Liz followsThe one true universal that applies across gender, culture, age.You and I disagree on what visual will work best: how to determine which is betterWhy bullets (in powerpoint) killThe exercise to make sure visuals hold the place they deserve in your leadership toolkitReaching Liz, Resource Media and their FREE Visual Storytelling resources BIO AND LINKS: Liz Banse is Senior Program Director of Resource Media, the leading communications firm focused on social change. She is author of Seeing is Believing, A Guide to Visual Storytelling Best Practices, and manages the Visual Story Lab, a Resource Media website that shares cutting edge approaches for issue-oriented visual storytelling. A veteran of Resource Media’s Seattle office since 1999, Liz’s practice areas span communications planning, traditional and online media strategy, opinion research, presentation skills and crisis communications. Before joining Resource Media, Liz worked with MWW/Savitt, where her expertise supported Starbucks and the (former – sniff) Seattle Supersonics. She holds a BA from Carleton College. 3 Keys to Visual Communications (Prior episode with Liz on 97% Effective: <Episode LINK>Seeing is Believing: Resource Media’s best practices guide on visual storytelling: https://resource-media.org/seeing-is-believing-report/Liz on Linkedin: https://www.linkedin.com/in/lizbanse/Liz on X (Twitter): https://twitter.com/lizbanseResource Media: https://www.resource-media.org (“Health, equity, justice and sustainability”)Visual Story Lab @ Resource Media: https://www.resource-media.org/visual-story-lab/Resource Media’s Visual Story toolbox: https://www.resource-media.org/visual-story-lab/toolbox/Blog: The Power of Imagery to Drive New Narratives: https://www.resource-media.org/thinking-with-our-eyes-the-power-of-imagery-to-drive-new-narratives/Why Things Catch On -- Jonah Berger’s book, Contagious: https://jonahberger.com/books/contagious/Cialdini’s book, Influence: The Pyschology of Persuasion: https://www.influenceatwork.comMichael’s Book, Get Promoted: https://tinyurl.com/453txk74Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

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