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Ep 54 - Richard Waine, Professional Headshot Photographer – The Game of Inches: Getting the Professional Headshot That Elevates Your Brand
20 Sep 2023
Learn more about Michael Wenderoth, Executive Coach: www.changwenderoth.com SHOW NOTES: How you look matters, much more than we think. And your headshot, on LinkedIn and the web, shapes that critical first impression people form about you. Richard Waine, professional portrait photographer, helps you elevate your personal brand – and makes sure you don’t lose out on job offers, opportunities, or even meeting the love of your life. He takes us through “the game of inches,” by analyzing the before-after headshots of two clients, so you get the headshot – and photographer – that supports and accelerates your personal and professional goals. Ellen and the power of how you feelCounterintuitive truth: Your headshot is actually NOT about youConsidering a headshot? The first thing you should know – and then doBefore-After example #1, Lisa. (To see images, visit https://changwenderoth.com/podcast/ )The four tenants Richard uses to start a photo sessionStriking the visual balance between confidence and approachabilityNuances most clients are not aware of, that great headshot photographers addressThe single most important thing in your photoHow Richard crops your headshot to convey informationWhy Richard favors simple backgroundsBefore-After example #2, Michael. (To see images, visit https://changwenderoth.com/podcast/ )The devil is in the details: Examples where Richard removed distracting elementsClothing, makeup, and prep: what matters most in the shooting processTimes the client isn’t rightVisual conventions that send signals about who you areDoes your photographer have a vested interest in your success?Should I get my image photoshopped or manipulated?“A game of inches”: What separates a good headshot photographer from a great oneGet on the phone when you want to ensure you’ve got the right headshot photographerCompany headshots: the importance of consistent visuals of your team BIO AND LINKS: Richard Waine is a headshot and commercial portrait photographer who serves diverse clients across the Northeastern USA, based out of Lancaster, Pennsylvania. Born and raised in Queens, New York, he is a graduate of Hofstra University who spent his career in finance – until a YouTube video of the famed Peter Hurley inspired him to shift gears and become a professional headshot photographer. He has never looked back. Richard’s Website: https://richardwainephotography.comRichard on LinkedIn: https://www.linkedin.com/in/richardwaine/Before-Afters that Richard reviews during the episode: https://changwenderoth.com/podcast/Instagram: https://www.instagram.com/richardwaineFacebook: https://www.facebook.com/RichardWainePhotographyX/Twitter: https:www.twitter.com/richard_waineThe Headshot Crew: https://headshotcrew.comResearch: Inferences people make after a 100- millisecond exposure of a face: https://pubmed.ncbi.nlm.nih.gov/16866745/Research: Even after having met you, people still judge you based on your photograph: https://journals.sagepub.com/doi/abs/10.1177/194855061666212312 things people decide within seconds of meeting you: https://www.businessinsider.com/things-people-decide-about-you-in-seconds-2016-11Michael’s Book, Get Promoted: https://tinyurl.com/453txk74 (Chapter 5 breaks down research on appearance: its strong link to Executive Presence and getting promoted.)Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
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