A Gluten Free Podcast
Gluten Free Granola, Porridge & Granola Bars: When Passion Meets Purpose in Building a Successful Business for the Coeliac & Gluten-Free Community | Bask & Co. Founder Janessa Rutter
29 Sep 2024
A Gluten Free Podcast Episode 147 I have something to admit to you gluten free fam: up until recently - I missed oats. I missed having porridge for breakfast. It was quick, easy & no mucking around. Unfortunately oats can’t be deemed gluten free in Australia - this may change soon so stay tuned. So until that happens Aussies with coeliac or who are gluten free for other reasons might be looking for alternatives. I’m constantly asked “where can I find some decent gluten free granola or porridge that doesn’t taste bad or have a million ingredients in them” - my answer: Bask & Co. Today I’m joined by the founder to talk about running a successful small business in the gluten free community & what it’s actually like to start from very humble grassroots beginnings to now being stocked on supermarket shelves nationally. When you have passion, purpose & persistence it’s amazing what you can achieve & my guest does this everyday around the clock & the gluten free community is obsessed (including me). My guest on today’s episode is Bask & Co. founder Janessa Rutter. We’ll talk about the inspiration behind the business, her delicious granola, porridge & granola bar ranges & what it’s actually like running a small gluten free business & finding purpose within the coeliac gluten free community. What we’ll cover: * What Bask & Co. is & Janessa’s mission with the business * Janessa’s own gluten free story* How Bask & Co. was created * Being a successful small business in the gluten free community * Bask & Co. ranges of gluten free granola, porridge & granola bars * Becoming Coeliac Australia endorsed & how that’s changed the business* Bask & Co. being involved in A Gluten Free Evening * Feedback so far from the gluten free community around Bask & Co. * Being stocked in Woolworths Metro & other news * Janessa’s current goals with Bask & Co. Links Visit Bask & Co. online store - Use our code GFFAMILY to save 20% at checkout! Follow Bask & Co on Instagram & Facebook Join A Gluten Free Podcast Facebook GroupGet in touchYou can find me on Instagram @a.gffamily or send an email to [email protected] 📩You can also find my regular column for The Gluten Free Living magazine under the title Gluten Free Family released quarterly for Coeliac Australia members.🤳🏻 ❓ Have a question or comment for the show? Send a 1 minute voicemail to [email protected] & I might chat about it on the show! DisclaimerThe content on this podcast is not a substitution for professional medical advice. It is the opinion Head to happytummies.com.au & use our code GFCHRISTMAS to save 20% off Free From Family Co everyday range! Valid from 8th Nov - 25th December, 2025. Up to 25% discounts on Bask & Co products site-wide and with NO discount codes required! FREE shipping on orders over $99. Only while stocks last! Shop here🥣 Celiac Cruise - a 100% gluten free vacation cruise is setting sail on two Australian cruises in 2026: one to the South Pacific and the other to New Zealand. There'll of course be awesome 100% gluten free food onboard, heaps of fun stuff to do, educational talks and a community of people who understand each other. Buy your tickets here & see ya onboard gluten free fam!
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